Content Creator

Peoples Ford; City of Edinburgh; On-site; GBP 25,000 - 35,000; Full time

Job summary

Peoples Ford recherche un créateur de contenu passionné pour TikTok et Instagram Reels. Ce rôle implique de générer des idées de contenu, de filmer des vidéos originales et de travailler en étroite collaboration avec une équipe créative. Si vous êtes à l'aise devant la caméra et avez une forte compréhension de ce qui fonctionne sur les réseaux sociaux, cette opportunité est faite pour vous.

Benefits

Soutien de l'équipe interne pour produire et promouvoir le contenu

Opportunités de développement personnel

Liberté d'expérimenter et de créer en temps réel

Avantages sociaux de l'entreprise

Qualifications

• Expérience antérieure dans la création de contenu pour un compte personnel ou de marque.
• Connaissance des tendances sur TikTok et Instagram.
• Capacité à travailler de manière autonome et à exécuter des projets sans supervision.

Responsibilities

• Planifier et filmer des vidéos originales pour TikTok et Instagram.
• Être la personnalité à l'écran pour le contenu régulier.
• Travailler avec l'équipe marketing pour aligner le contenu vidéo avec les activités de campagne.

Skills

Présentateur naturel

Créativité

CapCut / TikTok editing skills

Passion pour les voitures / technologie / EVs

Job description

About The Role

You don’t just use TikTok or Instagram Reels – you live them.You’re the one sending your mates trending sounds before they blow up.You think in hooks, scroll with purpose, and already have a mental list of “I’ve have done that better” every time you see a brand post.

This is an incredible opportunity to take what you already do – create, scroll, obsess over content – and turn it into your career.

This isn’t a desk job. It’s a camera-facing, trend-chasing, scroll-stopping role for someone who lives on TikTok and Instagram Reels - and is happy chasing the creation of content that flies.

We’re building something different. And we need someone who’s not afraid to be the face of it.

Key Responsibilities

• Plan and film original short-form videos for TikTok, Reels and YT Shorts
• Be the on-screen personality for regular content across TikTok, Instagram Reels, and YouTube Shorts
• Take ownership of video storytelling: planning, scripting and filming content independently or with internal support
• Work with the marketing team to align video content with campaign activity, offers, product launches, and showroom events
• Generate ideas and contribute to the weekly social content rhythm — you’ll be a key part of our creative process
• Stay on top of trends, memes, formats and sounds — and use them to drive relevance
• Turn product features, offers, FAQs and customer moments into engaging content
• Write engaging captions and call-to-actions when needed
  
  

You’ll Need to Be

• Confident on camera with a strong, natural presenting style
• Creative and tuned in to what works on TikTok and Instagram
• Self-starting — able to plan, film and execute without waiting for perfect conditions
• Collaborative — happy to work with others on ideas and content shoots
• Comfortable filming using a phone or camera (no professional lighting/sound needed)
• Organised and consistent — can stick to a weekly content rhythm
• Passionate about helping customers, sharing useful info, and showcasing product in a non-salesy way
• Resilient – able to handle feedback, stay positive under pressure and keep creating when it’s busy
• Excited by the opportunity to work independently – no hand holding, just momentum
• Proactive – always looking for the next idea, the next post, the next way to improve
• Basic CapCut / TikTok editing skills
• Interest in cars, technology, or EVs
• Previous experience creating content for a personal or brand account
• Experience going live on social or engaging with comments/community
  
  

Nice to Have

• Basic CapCut / TikTok editing skills
• Interest in cars, technology, or EVs
• Previous experience creating content for a personal or brand account
• Experience going live on social or engaging with comments/community
  
  

What You’ll Get

• A chance to shape the voice and personality of a national automotive brand online
• Support from an in-house team to help produce, post and promote your content
• Freedom to test ideas, experiment and create in real-time
• Company benefits, development opportunities, and the chance to grow your own following as part of our brand