Content Adaptation Manager

JR United Kingdom; Stockport; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading company in customer experience and engagement is seeking a Content Adaptation Manager in Stockport. This role involves working closely with creative agencies to adapt content for local markets, ensuring compliance and quality. The ideal candidate will possess strong project management skills, fluency in German, and a marketing background. Join a passionate team focused on delivering impactful, personalized customer experiences.

Qualifications

• Experience with content adaptation work in a creative agency or from the customer side.
• Solid understanding of content quality aspects to drive Agency deliverables.
• Demonstrated skills in oral and written communication.

Responsibilities

• Collaborate with Agency on content adaptation and creation specific to channels.
• Brief Content Hub Production Team for content production adjustments.
• Support localization and compliance of market-ready content.

Skills

Fluency in German

Marketing and content savvy

Strong project management skills

Collaborative approach

Tools

DAM/MLR tools

Job description

Social network you want to login/join with:

• The company's ambition is to be a recognized leader in customer experience and engagement.
• The CE&E IMI team aims to design and deliver intentional, impactful customer experiences for HCPs and patients through integrated engagements and solutions.
• This role is part of the Customer Experience, Content & Partnerships Excellence team of the CE&E, IMI organization - a team of innovative, passionate talent focused on designing and deploying personalized and outcome-oriented customer experiences grounded in deep insights and human-centered design.
• The Content Adaptation Manager role will work closely with Agency of choice to deliver quality creative adaptations of centrally created content (driven by CX Strategy& Design team) based on a clear input coming from CX Engagement & Channels team members who will work with countries on Engagement Plan per brand.
• The Content Adaptation Manager will be also in charge of a process on the line between CX Engagement & Channel Team and Content Hub Production team, making sure the briefs are received, uploaded to Fuse and managed with clear understanding on the localization ask.

MAJOR ACCOUNTABILITIES:

• Work with Cx Engagement & Activation Director and Agency to understand a customer journey and content plan to work with Agency on creative adaptation of centrally delivered assets – this can mean existing content adaptation or/and creation of channel specific content from scratch based on Cx Strategy & Design Master Asset story.
• Brief Content Hub Production Team on content production and manage the rounds of changes with Asset Owner
• Support adaptation of above market content to local label requirements to ensure content is compliant and ready for execution in markets
• Support content tracking management and demand forecasting and prioritization process with Content Hub to ensure timely executions
• Work together with Content Hub and Cx Activation Director to agree on engagement plan delivery via localization

MINIMUM REQUIREMENTS:

• Needs to be Fluent in German
• Marketing and content savvy, combined with strong Project Management skills to be able to manage multiple workflows at the same time
• Experience with content adaptation work either in a creative agency or on the customer side
• Solid understanding of content quality aspects to be able to drive Agency deliverables on time and with the right quality
• Experience with working with DAM/MLR tools

DESIRABLE REQUIREMENTS:

• A firm understanding of the regulatory environment in marketing to HCPs
• Demonstrated strong skills in oral and written communication, project management
• Highly collaborative, ability to interact and partner with Agencies of choice

COMPETENCIES:

• Able to manage multiple and complex processes at the same time
• Embraces a collaborative approach; thrives working closely with stakeholders to make sure their needs are addressed and delivered on time
• Able to manage complexity, tasks, and interdependencies within timelines
• Well organized & proactive to make sure things progress according to the plan