Company Marketing Manager

Fitness Superstore; Northampton; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading fitness equipment retailer in the UK is seeking a Company Marketing Manager to drive their marketing strategy across both consumer and B2B segments. You will collaborate with various departments to implement effective campaigns and ensure brand excellence. The role requires creativity, strong marketing skills, and the ability to manage multitasking workloads. This is a full-time position based at the Northampton Head Office, offering an attractive salary and bonus potentials in a dynamic and collaborative environment.

Benefits

Attractive salary and performance-based bonuses

Collaborative team environment

Exposure to globally recognised fitness brands

Qualifications

• Proven experience in a senior marketing role, preferably in retail.
• Strong project management and coordination skills.
• Creative flair with experience in various marketing channels.

Responsibilities

• Lead and execute the multi-channel marketing strategy.
• Manage in-store marketing, brand and product launches.
• Develop and coordinate B2B marketing campaigns.

Skills

Project Management

B2C Marketing Strategy

B2B Marketing Strategy

Creative Production

Education

Degree in Marketing or Related Field

Job description

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Based at our East Midlands Head Office | Full-Time | Attractive Salary + Bonus

Are you a driven marketing leader ready to make a big impact? We’re looking for a Company Marketing Manager to take the lead on shaping and executing our multi-channel marketing strategy – across both consumer and commercial gym equipment sectors – for one of the UK’s leading fitness equipment retailers.

About Us

We’re a UK omni-channel home and commercial fitness equipment retailer, with a national footprint that includes 11 consumer showrooms across the UK, and a dedicated B2B commercial focused showroom at our Northampton Head Office – your future base. As the exclusive UK distributor for several globally recognised fitness brands, we also proudly develop a successful portfolio of OEM “in-house” products & brands, designed with performance, value for money and innovation in mind.

The Role

Reporting directly to our Managing Director, this high-impact “hands on” position plays a central role in driving growth across all sales channels – from bricks and mortar to B2B and online. You’ll collaborate closely with the Retail Operations Manager, Digital Manager, Commercial Sales Development Manager, and Product Development Manager to build out cohesive, effective campaigns and brand experiences.

Key Responsibilities

• Retail Marketing: Lead in-store marketing, POS strategy, and printed/digital brochure production across our nationwide showroom network.
• Brand & Product Launches: Develop launch plans and coordinate product photography and promotional campaigns for OEM and distributed brands.
• B2B Campaigns: Create tailored campaigns for commercial customers including corporate wellness, hospitality, and public-sector gyms.
• Social & Digital Support: Work closely with the Digital Manager to expand our social media presence and assist in driving online campaign performance for all sales channels.
• Advertising: Manage all traditional "off the page" advertising including print ads and physical promotions.
• Exhibitions, “Pop Up” Events: Project manage consumer, trade exhibitions and “pop up” events to ensure brand excellence and maximise lead generation.

Who We’re Looking For

You’re a creative thinker with solid commercial acumen. You’re as confident managing creative production as you are building strategic campaigns. You thrive in a collaborative environment, but you’re also capable of owning and delivering standalone marketing initiatives with precision and to tight deadlines.

You’ll Bring:

• Proven experience in a similar senior marketing role, ideally within retail or branded consumer products
• Strong understanding of both B2C and B2B marketing strategies
• Excellent project management and cross-functional coordination skills
• Creative flair with hands-on experience in POS, print, social media, and events

What We Offer

• An attractive salary and performance-based bonus scheme
• The opportunity to lead a key function in a growing business
• A collaborative team environment where your input shapes real outcomes
• Exposure to globally recognised fitness brands and a growing OEM brand portfolio
• A role that mixes strategic input with hands-on delivery

Ready to Apply?

If you're passionate about fitness, love the challenge of multi-channel marketing, and want to make a visible impact in a forward-thinking company, we want to hear from you.

Apply now via LinkedIn or send your CV and cover letter to [[e-mail]].

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Wellness and Fitness Services

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