Communications & Outreach Officer

AUDITORY VERBAL UK; London; On-site; GBP 30,000 - 40,000; Full time

Job summary

A UK-based charity is looking for a Communications and Outreach Officer to enhance the visibility and impact of their services. The role focuses on developing communication strategies, coordinating outreach activities, and supporting stakeholder engagement to ensure every family with a deaf child can access Auditory Verbal therapy. This position requires strong organizational skills, creativity, and the ability to interact with health and educational professionals.

Responsibilities

• Develop and execute communications strategies for targeted audiences.
• Assist in organizing online and in-person events for professionals.
• Support outreach initiatives engaging clinical professionals.
• Establish relationships with external partners for stakeholder journeys.
• Support advocacy campaigns to increase awareness of Auditory Verbal therapy.
• Produce content for various platforms to engage professionals.
• Support collaborative projects with professional bodies.
• Maintain stakeholder database and provide insights using Salesforce.
• Track effectiveness of communication efforts and refine strategies.
• Ensure consistent messaging and branding across channels.

Job description

The Communications and Outreach Officer will play a crucial role in enhancing the visibility and impact of Auditory Verbal UK, with focus on its training provision. This role involves developing and implementing effective communication strategies and coordinating outreach activities to engage, inform and activate stakeholders, with a focus on professionals (speech and language therapists and teachers of the deaf) working with young deaf children. It is a key role in supporting the strategic activity to enable every family with a deaf child the opportunity to access Auditory Verbal therapy through publicly funded services close to where they live across the UK.

Key Responsibilities:

• Communications and outreach strategy:work as part of a team developing and executing effective communications, marketing and outreach strategy focused on target audiences, with focus on the health and educational professional audience to increase understanding of Auditory Verbal therapy and enrolment on training in the approach.
• Event coordination:assist in organising and promoting both online and in-person events, workshops, and taster training days for clinical professionals, as well as support for events focused on decision makers including MPs at the Houses of Parliament.
• Outreach activities:support the planning and executing of outreach initiatives to engage with clinical professionals, as well as other stakeholders and partners, including educational materials and tailored resources and communications.
• Stakeholder journeys: support the establishment of relationships with external partners and stakeholders to move along stakeholder journey, understanding their needs and constrains. This includes engagement and communication with NHS leaders and key influencers.
• Advocacy and Awareness Campaigns: support the development and implementation of efforts to increase awareness of Auditory Verbal therapy, including training in the approach, to target audiences.
• Content creation:produce high-quality content for various platforms, including digital publications, professional networks, social media, newsletters, website and marketing materials. This includes engaging health and educational professionals to provide strong case studies and testimonials.
• Collaborative Projects: support projects with stakeholders, services and organisations, such as professional bodies to achieve desired aims and objectives of increasing access to Auditory Verbal therapy.
• Project management: maintain AVUK’s contact database of stakeholders with Salesforce and utilise the CRM to provide insights and data to inform work.
• Monitoring and Evaluation:track and analyse the effectiveness of communication and outreach efforts, with a focus on data, including KPIs and digital analytics, to refine and adjust strategies.
• Brand Management:ensure consistent and up-to-date messaging and branding across communication channels and activities.

Please refer to the Information & Instructions for Candidates for more details regarding this post, key dates and instructions on how to apply.