Communications and PR Executive

Travers Smith LLP; City of Westminster; On-site; GBP 35,000 - 45,000; Full time

Job summary

Travers Smith in London is seeking a Communications and PR Executive to support external and internal communications, PR, digital channels, thought leadership and the awards process. The role involves developing plans for practice areas, drafting press releases, and building strong media relationships to promote the firm's brand.

The role works with the Comms team on internal engagement, CSR, and diversity initiatives, plus client communications, ensuring campaigns are well-coordinated and

Qualifications

• 2+ years in corporate communications within professional services is preferred.
• Strong media relations experience; agency background is advantageous.
• Understanding of legal, trade and business press is desirable.
• Experience with digital marketing and social media is desirable.
• Content creation and thought leadership experience is a plus.

Responsibilities

• Develop and implement PR plans for selected practice areas, including media relations and thought leadership.
• Draft and distribute press releases and manage media inquiries.
• Identify opportunities for articles in national and trade press for partners and lawyers.
• Support internal and external communications through intranet and external channels.
• Collaborate with Digital Marketing to grow presence on social platforms and advise on best practices.

Skills

Communication

Proofreading

Negotiation

Social media

Relationship building

Tools

Microsoft Office

Adobe Creative Suite

Job description

Reporting to the Head of Communications, the Communications and PR Executive is responsible for supporting and delivering the firm's communications activities and building and promoting the firm's brand and reputation in the media and with key external audiences. The role encompasses external and internal communications, PR, digital communications, thought leadership and coordination of the firm's awards programme., PR

• Develop and implement PR plans for a select number of practice areas covering media relations, thought leadership, awards, industry body relationships and social media
• Build and maintain good relationships with target trade, national and legal press, and proactively generate positive media coverage that supports the firm's key messages
• Draft and distribute press releases and act as a primary point of contact for media requests
• Identify comment and article opportunities in the national and trade press for partners and senior lawyers within the different practice groups
• Input into the firm's press mailing lists and coverage and undertake analysis and evaluation of campaigns and channels
• Work with the Communications & PR team to support partners and lawyers on media communication best practice

Internal and external communications

• As part of the Communications and PR team, support firm-wide internal and external engagement programmes, aimed at target audiences and comprising content generation and distribution through the firm's internal and external communications channels
• Alongside the wider Comms team, assist the firm's pro bono, Early Careers and CSR and Diversity & Inclusion teams on the development of their market profile and execution of their internal and external communications activities
• Undertake the uploading and maintaining of intranet news stories. Commission and write news articles, publish and upload content

Digital communications

• Work alongside the Digital Marketing team on building and enhancing the firm's presence on chosen social media and digital channels
• Alongside the wider Comms team, create content for the firm's social media channels including LinkedIn, X and Instagram
• Advise legal departments and teams on the best use of social media platforms to achieve their profile-raising objectives

Awards and legal directories

• Provide support in creating and a legal and industry awards programme including distribution of guidelines, preparation of award submissions, as necessary, and issuing communications about shortlists and award victories
• Advise lawyers and the Business Development team on the legal directories process and on how best to present and craft directory submissions

Brand development

• Work closely with the Brand team to ensure that effective processes are put in place for maintaining and developing the firm's brand
• Work with the HR and Early Careers team to ensure that the brand is incorporated into all recruitment activities and assist with plans to promote the firm to the recruitment market
• Work closely with the pro bono partner and CSR & Diversity director to ensure that all communications and activities are delivered effectively and in support of the firm's brand
• Provide communications support on client and thought leadership campaigns with particular focus on media relations, Diversity & Inclusion statement: We value and celebrate the unique backgrounds, perspectives, and experiences of every individual including differences in gender, ethnicity, disability, faith, and more. We're committed to building an inclusive workplace that reflects the diversity of our clients and communities, where everyone feels empowered, respected, and heard. We actively partner with organisations and networks that champion equality and fairness, ensuring our policies and practices uphold these values.

Accessibility statement: If individuals have any accessibility issues when reviewing this document, please notify a member of the Travers Smith HR team so that the document can be provided in your preferred format, such as large print, audio, or braille. Support and Adjustments for candidates: We are committed to ensuring that people who are disabled or have a long-term condition are empowered in their identity, valued equally, and listened to. If we can adjust the recruitment process to make it more accessible, please let us know. For further information please visit our website: Recruitment - Support and adjustments for candidates | Travers Smith

Experience

• A minimum of 2 years' experience working within the professional services sector in corporate communication
• Looking for strong media relations experience - an agency background would be ideal
• An understanding of the legal environment and experience of dealing with the legal, trade and business press - desirable
• Experience with digital marketing and social media - desirable
• Experience in content marketing / campaigns / hot topics / thought leadership

Skills

• Excellent communication skills - both written and verbal
• Excellent proof-reading skills and meticulous attention to detail
• Strong negotiation skills and the ability to manage competing requests from a large number of internal clients
• Proficient user of social media platforms
• Technical proficiency in Microsoft Office suite, and Adobe creative suite - desirable, A strong and empathetic communicator who can build good working relationships across the firm
• Professional in attitude and able to work under pressure
• Efficient and organised
• Self-motivated with a high level of initiative and persistence
• The drive to focus clearly on several different projects and ensure that all deadlines are met
• A team player who enjoys a variety of tasks in a fast-moving environment

Travers Smith is a leading full-service law firm, with a wealth of experience in its areas of specialisation. The firm has a market-leading reputation for its international expertise in Asset Management, M&A and Dispute Resolution & Investigations. Clients include asset managers across the alternative asset classes (private equity, venture, credit, infrastructure, and real estate), publicly listed and private companies, financial institutions, and other business enterprises involved in large and complex UK and cross-border matters, transactions, and disputes. Our purpose is to provide the highest quality of service to our clients whilst enabling our people to achieve professional fulfilment in a supportive, inclusive, and enjoyable working environment.