Commercial Strategy Manager

BT Group; West of England; Hybrid; GBP 70,000 - 100,000; Full time

Benefits offered by this job

10% on target annual bonus

Online private GP 24/7

Paid carers leave

BT product discounts

Pension scheme 5% from you 10% from us

Holiday purchase scheme

Job summary

BT Group is seeking a Commercial Strategy Manager to shape the 2–5 year roadmap for its consumer business. You will work with marketing, commercial and strategy teams to translate insights into actions across pricing, distribution and go-to-market activities.

You will influence senior stakeholders and drive cross-functional alignment, using performance data to identify opportunities and risks while delivering ROI across a multi-brand portfolio.

Qualifications

• Experience shaping long-term strategy and planning.
• Strong ability to translate data into commercial actions.
• Proven track record influencing senior stakeholders in a matrix setup.
• Financial literacy and ability to assess ROI and value drivers.

Responsibilities

• Support development of long-term marketing and commercial strategies to drive customer growth and value.
• Use data, insight and performance analysis to identify opportunities, risks and areas to optimise.
• Translate strategy into actionable plans across pricing, distribution and go-to-market activity.
• Build and maintain a cohesive roadmap of strategic initiatives.
• Work cross-functionally with marketing, finance, product and sales to drive alignment.
• Track delivery and performance of initiatives to ensure ROI.
• Influence senior stakeholders to secure buy-in and momentum for strategic priorities.

Skills

Strategic planning

Stakeholder engagement

Data-driven decision making

Financial acumen

Cross-functional influence

Job description

Req ID: 63176Job Function: Strategy, Transformation & Business IntelligencePosting Start Date: 29/09/2026Posting End Date: 11/10/2026Division: ConsumerJob Location: GBR Bristol - Assembly, GBR-Birmingham-Three Snowhill, GBR-London-BTHQ One BrahamAdvertised Salary: CompetitiveClosing Date: Sunday 11th October 2026Location(s): Birmingham, Bristol or LondonFlexible WorkingThe BT group operates a 3 together, 2 wherever working model. This means you are required to be at your contractual location 3 days a week with 2 flexible days per week.About the roleIn a fast-moving, highly competitive market, having great products isn’t enough. Success comes from making the right strategic choices—where to play, how to win, and how to deliver sustainable growth.As a Commercial Strategy Manager, you’ll sit at the heart of our consumer business, working across marketing, commercial and consumer strategy to define our long-term direction and translate it into action.You’ll play a key role in shaping our 2–5 year strategic roadmap, using customer insight, market understanding and performance data to identify opportunities and drive growth. From pricing and distribution through to multi-brand strategy, you’ll help ensure our plans deliver real commercial outcomes.This is a highly visible role with the opportunity to influence senior stakeholders and drive meaningful impact across the business.What you’ll be doingSupporting the development of long-term marketing and commercial strategies to drive customer growth and valueUsing data, insight and performance analysis to identify opportunities, risks and areas to optimiseTranslating strategy into clear, actionable plans across pricing, distribution and go-to-market activityBuilding and maintaining a cohesive roadmap of strategic initiativesWorking cross-functionally with teams across marketing, finance, product and sales to drive alignmentTracking delivery and performance of initiatives, ensuring plans stay on track and deliver return on investmentInfluencing senior stakeholders to secure buy-in and momentum for strategic prioritiesEssential Skills / ExperienceExperience in commercial or business strategy roles, with a focus on shaping long-term direction and strategic planningStrong data-led decision making and financial acumen, with the ability to translate insight into clear commercial outcomesProven ability to structure complex problems, prioritise initiatives, and influence cross-functional stakeholders in a matrix organisationDesirable Skills / ExperienceExperience in telecoms, subscription, or multi-channel consumer businessesExposure to pricing, distribution or multi-brand strategyBackground in consulting or highly strategic rolesExperience working in large, matrix environmentsOur PackageTailored benefits make a real difference. That’s why we offer a comprehensive range to support your growth, wellbeing, and everyday life.You can design the package to suit you and your lifestyle. Your core benefits include:• 10% on target annual bonus• Access to an online private GP 24/7 for you and your immediate family• Market-leading paid carers leave with up to 2 weeks off• Equalised maternity, paternity, and adoption leave – 18 weeks’ full pay and 8 weeks’ half pay• Discounted EE and BT products, including mobile and broadband• Market leading Pension scheme – 5% from you and 10% from us• Holiday purchase schemeYou can select additional benefits, including healthcare, dental, gym memberships and more when you’re ready.Ready to connect for good and help shape the future? Apply nowBT Group is the UK’s leading communications group and the holding company behind some of the country’s most recognised brands – including BT, EE, Openreach and Plusnet. Our purpose is as simple as it is ambitious: we connect for good. Our customers include consumers, small, medium and large businesses, public sector organisations and other communications providers.BT Group’s role is about setting direction, unlocking value and creating the conditions for our brands and businesses to thrive.Having come through the most capital-intensive phase of our fibre investment, our focus now is on what comes next – simplifying how we operate, using technology and AI to work smarter, and organising ourselves to serve customers better and grow sustainably. Group teams shape strategy, policy, brand, capital allocation and transformation, helping the whole organisation perform at its best.We have a singular culture that unites all our people: we are customer-first challengers, who are committed, clear and connected. These behaviours unite us as one team to deliver for our colleagues, our customers, our stakeholders and the country. Joining BT Group means working at the heart of a business that matters to the UK, with the opportunity to shape decisions, influence outcomes and help set the future course of one of the country’s most important companies.