Commercial Programming Manager

Bauer Media Group; Greater London; Hybrid; GBP 50,000 - 70,000; Full time

Benefits offered by this job

28 days holiday

Bauer Academy access

Enhanced parental leave

Flexible working

Job summary

Bauer Media Group in London is seeking a Commercial Programming Manager to drive branded content across Hits Radio Network and Greatest Hits Network. You will engage with Content Directors, Marketing, Production, and Creative Planning to deliver compelling audio campaigns.

You’ll drive excellence in ideas, processes, and revenue, acting as a Creative Ambassador and strengthening client relationships across HRN, GHR, and Partner stations. The role blends collaboration with creative leadership.

Qualifications

• Experience working in branded content at a media owner / agency.
• Good understanding of the audio branded content market.
• Experience presenting ideas to clients and leading creative sessions / brainstorms.
• A commercial, solutions-focused attitude with strong attention to detail.
• Able to make confident and well thought through decisions quickly.
• Able to build strong and effective relationships with a wide range of stakeholders.

Responsibilities

• Manage and host daily branded content brainstorm meetings with relevant commercial and content teams to discuss client briefs.
• Take the lead on briefs in the meeting, suggest ideas and support commercial colleagues.
• Provide a write up of the ideas discussed in the meeting alongside accurate media planning instructions.
• Work across all pitches and booked Hits Radio Network and Greatest Hits Network branded content campaigns.
• Managing client / category and talent conflict and always looking for ways to maximise branded content revenue.
• Develop strong and effective commercially-focused relationships with key stakeholders across the HRN, GHR and Partner stations.
• Act as a ‘Creative Ambassador’ and brand champion for HRN and GHR by driving radio brand-led pro-active opportunities across advertising.
• Be the ‘go-to’ person for commercial for HRN and GHR and support other team members with knowledge and expertise.
• Attend client and agency meetings as a platform and brand expert to sell in HRN / GHR creative solutions.

Skills

Branded content

Radio/Audio knowledge

Client presentations

Commercial thinking

Stakeholder management

Job description

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The Commercial Content Team are the conduit between Bauer Media Advertising’s commercial teams and core Content stakeholders (eg Programming, RAYO, Social, Video, Editorial). The team reactively and pro-actively create best in class, innovative and deliverable branded content solutions that create impact for clients and consumers of our brands.

We have an exciting opportunity for an expert in Branded Content across two of our major radio brands – the Hits Radio Network and the Greatest Hits Radio Network and associated Partner stations.

The Difference you will make:

As The Commercial Programming Manager you will be a key part of Bauer’s creative process driving revenue, reputation and results across our audio branded content offering. You’ll work with key stakeholders across the Hits Radio Network and Greatest Hits Networks including Content Directors, Marketing, Production, the Brand Social Teams, Commercial Video Team, Delivery teams, Creative Planning, Commercial Programming, Creative Strategy and Commercial teams.

We’re looking for someone to drive excellence around our creative solutions, systems and processes and ultimately revenue across branded content on the Hits Radio Network and Greatest Hits Radio Network.

Your role:

• Manage and host daily branded content brainstorm meetings with relevant commercial and content teams to discuss client briefs.
• Take the lead on briefs in the meeting, suggest ideas and support commercial colleagues.
• Provide a write up of the ideas discussed in the meeting alongside accurate media planning instructions.
• Work across all pitches and booked Hits Radio Network and Greatest Hits Radio Network branded content campaigns.
• Managing client / category and talent conflict and always looking for ways to maximise branded content revenue.
• Develop strong and effective commercially-focused relationships with key stakeholders across the HRN, GHR and Partner stations.
• Act as a ‘Creative Ambassador’ and brand champion for HRN and GHR by driving radio brand-led pro-active opportunities across advertising.
• Be the ‘go-to’ person for commercial for HRN and GHR andsupport other team members with knowledge and expertise.
• Attend client and agency meetings as a platform and brand expert to sell in HRN / GHR creative solutions.

The Skills you will bring:

• Experience working in branded content at a media owner / agency.
• A good understanding of the audio branded content market.
• Experience presenting ideas to clients and leading creative sessions / brainstorms.
• A commercial, solutions-focused attitude with strong attention to detail.
• Able to make confident and well thought through decisions quickly.
• Able to build strong and effective relationships with a wide range of stakeholders.

Working Pattern/Location

This is fulltime role, Monday – Friday, 9am – 5.30pm with flexible working hours. We also offer a hybrid way of working that supports a balance of working from home and our office in London (5 minutes walk from Euston Station)

About Bauer Media Group

We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors. With more than 500 million copies sold each year, we are one of Europe’s largest Publishers. From women’s and celebrities’ magazines to TV listings to food and special interest, we own some of the most popular publishing brands in Germany, UK, Poland and France – both digital and print. But not only that. Reaching over 61 million listeners weekly, we operate over 150 radio and podcast brands in nine countries, spanning the UK, Ireland, Poland, Slovakia, Denmark, Sweden, Finland, Norway and Portugal. Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer-first mindset that guides us across our diverse portfolio. Our workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.

What’s in it for you

• You’ll have 28 days holiday, bank holidays & 2 volunteer days to use.
• Your development matters, so access to our internal training provider – Bauer Academy, is a huge win.
• We have enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay.
• You’ll have the opportunity for flexible working.
• And much more! Find the full details of our benefits here

We are an international employer and equal opportunities are important to us. That's why we welcome everyone in their uniqueness, regardless of e.g. religion, gender, skin color, disability in our house.

We are committed to ensuring our recruitment process is inclusive and accessible to all. If you have a disability or a long term health condition, and need us to make any reasonable adjustments or do anything differently during any stage of the recruitment process, please let us know by emailing [e-mail]

We are actively recruiting for this position, so the job advert may close earlier than expected.

If you have any feedback regarding our UK recruitment process, please email [e-mail] we would love to hear from you.

Date Job Posting Last Updated: 8 Nov 2026