Commercial Finance Manager

Gymshark; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Benefits offered by this job

Performance-based Bonus

Funded Healthcare

25 days holiday + birthday & Bank Hols

Employer pension scheme

Flexible benefits including EV payroll

Employee discount

Wellbeing support

Life Assurance

Job summary

Gymshark is seeking a Commercial Finance Manager for Brand & Marketing to act as the finance partner to the Brand and Marketing teams. You will shape investment decisions, measure performance, and maximize the impact of every pound spent.

The role requires partnering with senior stakeholders, challenging thinking with data-driven insights, and leading both financial and non-financial KPI reporting. You will drive budgeting, forecasting, and reforecasts, delivering clear analysis of spend against

Qualifications

• Partner with Heads of Brand and Marketing to provide financial insight and commercial challenge.
• Develop, monitor and report on financial and non-financial KPIs to assess Brand and Marketing ROI.
• Lead budgeting and forecasting processes to align plans with strategic objectives.
• Deliver reforecasts and commentary on spend versus budget and forecast.
• Communicate complex financial information clearly to non-finance audiences.

Responsibilities

• Partner with senior stakeholders to drive profitable growth and informed decision-making.
• Analyse and interpret financial performance, translating data into actionable recommendations.
• Create insight packs and presentations for Directors and Executive stakeholders.
• Identify process improvements and opportunities to apply AI/automation across finance.

Skills

Finance partnering

Commercial acumen

Stakeholder management

Budgeting & forecasting

Non-finance communication

Analytical skills

Self-starter

Financial systems

Education

ACA/ACCA/CIMA or equivalent

Tools

Microsoft Office

Financial systems

Job description

At Gymshark, Finance is about far more than reporting numbers. We partner with teams across the business to help drive better decisions, unlock opportunities, and support sustainable growth.

We're looking for a Commercial Finance Manager - Brand & Marketing to become the trusted finance partner to one of the most influential functions in our business. In this role, you'll sit at the heart of Gymshark's Brand and Marketing teams, helping to shape investment decisions, measure performance, challenge thinking, and ensure we're maximising the impact of every pound we spend.

This is an opportunity for a commercially minded finance professional who thrives on partnering with senior stakeholders, influencing decision-making, and turning data into meaningful business insight.

WHAT YOU'LL BE DOING.

• Partner closely with Heads of Brand and Marketing, providing financial insight and commercial challenge that supports profitable growth.
• Analyse and interpret financial performance, translating complex data into actionable recommendations for stakeholders.
• Develop, monitor and report on both financial and non-financial KPIs to assess the effectiveness and ROI of Brand and Marketing investment.
• Lead the budgeting and forecasting processes, ensuring plans are ambitious, achievable and aligned to Gymshark's strategic objectives.
• Deliver regular reforecasts, helping the business adapt quickly to changing priorities and performance trends.
• Provide clear analysis and commentary on spend performance versus budget and forecast, highlighting risks and opportunities.
• Hold stakeholders accountable to agreed actions and support departments in managing spend effectively.
• Challenge investment decisions constructively where plans may place sustainable profitability at risk.
• Create impactful presentations and insight packs for senior leaders, Directors and Executive stakeholders.
• Identify opportunities to improve processes, systems and ways of working, including the application of AI and automation.
• Contribute to a collaborative, high-performance culture within Finance and across the wider business.

WHAT WE'RE LOOKING FOR.

We're looking for someone who combines strong technical finance expertise with excellent commercial judgement and stakeholder management skills.

You'll ideally have:

• ACA, ACCA, CIMA or equivalent professional accounting qualification.
• Proven finance business partnering experience within a commercial environment.
• Experience supporting Brand, Marketing, Creative or Customer Acquisition functions.
• Strong commercial acumen with the ability to influence strategic decision-making.
• Experience working with senior stakeholders and challenging constructively when required.
• A track record of delivering budgets, forecasts and insightful financial analysis in a fast-paced environment.
• The ability to communicate complex financial information clearly to non-finance audiences.
• A proactive, self-starting approach and comfort operating in an environment that evolves quickly.
• Strong analytical skills and experience using financial systems, reporting tools and Microsoft Office.

This is a hybrid role. The successful candidate will be required to attend either:

• a minimum of three days per week at GSHQ, Solihull, or
• if London-based, a minimum of two days per week at GSHQ, Solihull and one day per week from our London office.

BELONGING AT GYMSHARK.

Our mission is to be a place where everyone belongs. We're an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We're committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you'd like to request a reasonable adjustment please email [e-mail].

ABOUT US.

We're here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up - for themselves - to be their physical or mental best, whatever that means for them. It's what we want for our community, and our team. A team that's growing rapidly around the world. A collective of talented individuals working together to invent Gymshark's future. Our plans are ambitious, and we're looking for people who want to join us for the ride - our growth will be your growth.

THE PERKS.

Standard benefits include:

• Performance-based Bonus opportunity
• Funded Healthcare benefit
• 25 days holiday, additional day for your birthday & Bank Holidays
• Contributory Employer pension scheme
• Flexible benefits programme - including salary sacrifice EV scheme, dental insurance, cycle to work, tech scheme, holiday trading
• Gymshark Employee Discount & long service awards
• Access to High Street cashback and discounts
• Financial, Physical and Mental Wellbeing Support
• Enhanced Family Leave package
• Life Assurance

Office location specific benefits include (IQ):

• Gym Membership to The Lifting Club (LC)
• Onsite lunch provision & coffee bars
• EV charge points available