Commerce Editor: Style & Shopping Content Lead

Condé Nast; Greater London; Hybrid; GBP 45,000 - 65,000; Full time

Benefits offered by this job

25 days holiday

Pension scheme

Private Healthcare

Season ticket loan

Eye tests

Dog-friendly office

Magazine discounts

Learning Hub

Employee Resource Groups

Job summary

Condé Nast’s GQ is seeking a Commerce Editor to grow GQ Recommends’ shopping coverage. You will write and publish a daily lineup of commerce content, from buying guides to product news, across video, social, and newsletters.

You'll report to the Commerce Director and collaborate with editorial and partnerships teams to drive revenue and audience engagement. A background in digital media, 3–5 years editing, familiarity with affiliate programs, and strong SEO instincts are essential.

Qualifications

• A minimum of three years of editing experience in a digital media environment, with a background in service journalism and product recommendations preferred.
• Familiarity with affiliate platforms and programs (i.e., Skimlinks and Amazon)
• Strong understanding of web analytics, SEO, and commerce best practices
• An understanding of and enthusiasm for style as it relates to all categories of shopping coverage.
• Ability to produce conversational, approachable commerce stories that are factually accurate and that motivate and inspire readers.
• Excellent organisational, communication, and project management skills, with the ability to work independently in a fast-paced environment

Responsibilities

• Revenue and Team Management: Manage toward brand-level revenue targets and margin, using performance against goals to direct content strategy and resource prioritisation
• Content Strategy & Quality: Pitch, write, edit, and update seasonal shopping guides, roundups, and single-item odes for GQ Recommends’ style coverage
• Partner with SEO to implement best practices and optimise content for search, newsletter, and social
• In collaboration with priority merchant partners, help develop, plan, and execute content lineups to support those partnerships and help us meet our revenue goals
• Work cross-functionally with editorial, audience development, social, and video teams to maintain GQ Recommends’ authority, humour, and editorial point of view across every platform
• Build a holistic content strategy for our style coverage that maximises CTR, AOV, and EPC
• Continually experiment with new formats, visual storytelling approaches, and creative ways to make shopping content feel fresh, useful, and distinctly GQ
• Audience Growth & Distribution: Build growth strategies that diversify traffic sources across search, email, social, creator, and direct
• Assist with the newsletter strategy ideation and execution for the brand, including vertical growth, content quality, and acquisition
• Assign resources against each channel based on opportunity size
• Foster innovation in multi-modal content distribution
• Partnerships & Innovation: Facilitate and execute partnership content at the brand level, working closely with directors, brand leads, and the partnerships team to ensure deliverables strengthen relationships and drive revenue
• Take a leadership role in the conception and execution of new shoppable multi-modal content formats across various channels, collaborating with cross-functional partners to create engaging and monetisable content experiences for audiences
• Champion experimentation with new formats, distribution models, and revenue approaches across the team

Skills

Editing experience

Affiliate platforms familiarity

SEO & analytics understanding

Communication & project management

Commerce storytelling

Tools

Skimlinks

Amazon Associates

Job description

Condé Nast’s GQ is seeking a Commerce Editor to grow GQ Recommends’ shopping coverage. You will write and publish a daily lineup of commerce content, from buying guides to product news, across video, social, and newsletters.

You'll report to the Commerce Director and collaborate with editorial and partnerships teams to drive revenue and audience engagement. A background in digital media, 3–5 years editing, familiarity with affiliate programs, and strong SEO instincts are essential.