Commercal Manager - Sport

JR United Kingdom; Walsall; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A pioneering netball franchise, the Birmingham Panthers, seeks an ambitious Commercial Manager to elevate women's sports. The role involves driving sponsorship revenue, developing commercial partnerships, and engaging with various stakeholders. A collaborative and supportive environment awaits with a focus on innovation in the sports landscape.

Benefits

Commission on sponsorship deals

Contributory Pension

Energetic work environment

Supportive team culture

Qualifications

• Proven track record in commercial roles within sports or entertainment.
• Strong understanding of the West Midlands business landscape.
• Ability to engage with senior stakeholders and teams.

Responsibilities

• Drive sponsorship revenue by leading outreach and closing deals.
• Account manage current commercial partners and explore new revenue streams.
• Monitor and report on commercial performance to CEO and Board.

Skills

Contract negotiation

Project management

Communication

Networking

Job description

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Join the Birmingham Panthers Help Shape the Future of Womens Sport.

We are on a mission to transform netball and we need a game-changer.

The Birmingham Panthers are a new and pioneering netball franchise in the Netball Super League with a mission to elevate elite netball and celebrate the power of women in sport. With backing from Knighthead Capital (owners of Birmingham City FC), we are set to become a leading force in one of the UKs fastest-growing, female-led sports One that reflects the diversity of Birmingham and the West Midlands, inspiring our community and creating lasting impact.

Were looking for a Commercial Manager who is ambitious and ready to help drive netball into a new era of professionalism, fan engagement, and commercial success.

If you're entrepreneurial and thrive in a fast-paced environment, we want to hear from you!

What we need from you:

• You will need a proven track record in a commercial, sponsorship, partnerships, or revenue-driving role, ideally within sport, entertainment, or related sectors
• Have a strong understanding of the West Midlands business landscape, with an existing network of contacts across relevant sectors
• Demonstrable experience of contract negotiation, proposal writing and presentation skills.
• Entrepreneurial, self-motivated, and adaptable, with the ability to thrive in a fast-paced, high-pressure environment
• Strong project management and organisational skills, with the ability to balance short-term deliverables and long-term strategy
• Excellent interpersonal and communication skills, able to engage confidently with senior stakeholders, partners, and internal teams
• A genuine passion for sport and a commitment to helping elevate womens sport in the UK
• Hold a UK driving licence

What the role involves:

You will be working closely with the CEO to drive sponsorship revenue, including identifying prospects, leading outreach, developing tailored proposals, and helping to close deals.
Other duties include:

• Lead the development and delivery of the hospitality programme, including shaping the product offering and overseeing the sales plan to businesses and potential buyers
• Account Manage the portfolio of current commercial partners
• Explore and pilot new revenue streams such as brand licensing partnerships, content monetisation, and innovative commercial collaborations
• Build and manage strong internal relationships, working closely with the marketing, community, events, and operations teams to ensure alignment across commercial activities
• Monitor and report on commercial performance, providing regular updates to the CEO and Board
• Stay ahead of market trends, competitor activity, and commercial innovations to help position the Panthers as a leader in the sports business landscape.

Salary: up to£40,000 per year, plus highly competitive OTE.

Hours: Working full time hours 37.5 per week. The role includes working some weekends and evenings to host at matches and offers flexibility for some hybrid working.

What we offer you:

• Commission on sponsorship deals
• Contributory Pension
• Opportunity to work in an energetic, fast-growing sports franchise
• Collaborative and supportive team culture with a focus on innovation
• An impactful role that allows you to shape the future of netball across Birmingham and the West Midlands