Cluster Junior Brand Manager – Local Brands UK&I

Nomad Foods; Leeds; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading company in frozen foods is seeking a Junior Brand Manager to join their Brand Marketing team. This role involves working on exciting projects for famous brands like Aunt Bessie's and Goodfella's, supporting growth strategies, and collaborating with various teams to drive brand success in a fast-paced environment.

Qualifications

• Previous experience in a similar FMCG role.
• Confident communicator able to influence stakeholders.
• Experience managing marketing projects and launching new products.

Responsibilities

• Support and lead the flywheel process for Local Brands team.
• Collaborate with cross-functional teams to achieve brand targets.
• Track internal and external performance using various data sources.

Skills

Analytical thinking

Communication

Consumer insights

Tools

Nielsen

Kantar

Job description

Overview

Want to join a company that is striving to be the World's Frozen Food Champion? We have an exciting opportunity within our Brand Marketing team for you to grow your career and make a difference at Birds Eye! This pivotal role involves supporting the Brand Marketing team in projects and key activities through a passion for food, our brands, and consumers.

Responsibilities

Reporting to the Senior Cluster Brand Manager (SCBM), as the Junior Brand Manager, you will support and lead the flywheel process to ensure wins across the Must Win Battles (MWBs) for the Local Brands team. You will be responsible for delivering in line with the 3-year growth strategy and owning key responsibilities within segments such as Aunt Bessie's and Goodfella's. Other responsibilities include:

• Collaborating with cross-functional teams to achieve brand targets and goals.
• Collecting and sharing data/insights, asking questions with a curious mindset.
• Managing activities on time and within budget.
• Tracking internal and external performance monthly using various data sources.
• Launching EPD & NPD to drive brand growth and penetration.
• Leading projects through an internal stage gate process and gaining internal alignment with senior stakeholders.

Qualifications

You are a passionate marketing professional with an interest in the food industry and previous experience in a similar FMCG role. You are accustomed to working in a demanding, fast-paced environment and can handle its challenges. You are a confident communicator, able to influence and challenge stakeholders appropriately. You are empathetic and curious about consumer behaviour, working well with the wider team to learn and test innovative ideas. Additionally, you are:

• An analytical thinker capable of prioritising and managing multiple priorities.
• Experienced in marketing projects such as packaging artwork changes and supporting the creation and launch of new products.
• Familiar with consumer insights and data tools like Nielsen & Kantar.
• Knowledgeable about the UK retail environment, including promotional tools in-store.