Cloud Sales Specialist, UK

Radware; London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading global cybersecurity provider is seeking a New Business Sales individual in London. This role focuses on developing new business opportunities in the commercial sector, requiring 1-2 years of B2B technology sales experience. The position offers clear career progression, competitive salary, and the chance to work with cutting-edge technology in a supportive team environment.

Benefits

Competitive base salary and performance-based OTE

Full training and onboarding program

Clear career progression path

Remote and hybrid working options

Supportive team culture

Qualifications

• Minimum 1-2 years of experience in B2B technology sales.
• Demonstrable success in prospecting and lead generation.
• Strong communication and interpersonal skills.

Responsibilities

• Identify and engage net-new commercial prospects using outbound sales techniques.
• Qualify inbound leads from marketing campaigns and partner referrals.
• Conduct discovery calls to uncover key business challenges.

Skills

Communication

Interpersonal Skills

Prospecting

Lead Generation

Self-Motivation

Coachability

Interest in Cybersecurity

Interest in Cloud Technology

Education

1-2 years in B2B technology sales

Tools

CRM systems

Modern sales tools

Job description

Radware is a leading global provider of cybersecurity and application delivery solutions, helping organisations around the world to safeguard their digital infrastructure from today’s most advanced threats.

As we continue to grow across the UK & Ireland, we are looking for a New Business Sales individual with a passion for technology and an appetite to learn. This role is ideal for someone with 1–2 years of experience in cloud or IT services sales, ready to take the next step in their career within a high-growth, high-impact cybersecurity environment.

The Role

In this role, you will focus on identifying, engaging, and developing new business opportunities with the commercial business sector across the UK and Ireland. You’ll be supported by senior sales colleagues, pre-sales engineers, marketing, and Radware’s channel ecosystem, with the objective of generating qualified pipeline and closing deals for our cloud-native security solutions, including DDoS Protection, WAF, API Security, and Bot Management.

This is a high-activity, prospecting-focused role with clear development pathways into full territory and strategic account management.

Key Responsabilities

· Identify and engage net-new commercial prospects using outbound sales techniques, including email, LinkedIn, cold calling, and event follow-up.

· Qualify inbound leads from marketing campaigns and partner referrals.

· Conduct discovery calls and uncover key business challenges related to application and network security.

· Work with internal stakeholders to develop tailored value propositions and proposals.

· Manage and update your pipeline within the company’s CRM system.

· Build and maintain relationships with Radware’s channel partners to co-develop opportunities.

· Learn and articulate the technical and business value of Radware’s solutions to both technical and non-technical audiences.

· Achieve monthly, quarterly, and annual targets for meetings booked, pipeline generation, and closed business.

Required Skills & Experience

· A minimum of 1–2 years of experience in B2B technology sales, preferably selling Cyber Security and Cloud services .

· Demonstrable success in prospecting and lead generation in a previous role.

· Strong communication and interpersonal skills, with the confidence to speak and present to mid-level and senior business stakeholders.

· Familiarity with modern sales tools and CRM systems.

· A keen interest in cybersecurity, cloud technology, and digital transformation.

· High level of self-motivation, coachability, and a desire to learn and grow within a technical sales environment.

Desireable

· Located within the M4 corridor.

· Experience working with or through channel partners (VARs, distributors, MSPs).

· Understanding of basic cybersecurity or networking concepts (e.g., DDoS, WAF, API security).

· Exposure to sectors such as finance, retail, or the public sector.

What We Offer

· Competitive base salary and performance-based OTE.

· Full training and onboarding programme with access to technical and sales enablement resources.

· Clear career progression path into senior sales roles (account executive, channel manager, enterprise sales).

· Opportunity to work with a respected global cybersecurity vendor and cutting-edge technology.

· Supportive, collaborative team culture with a focus on excellence and results.

· Remote and hybrid working options, plus travel to customer and partner meetings as needed.

Apply Now

If you’re a commercially driven individual with early-stage sales experience and a desire to grow in the cloud and cybersecurity space, we want to hear from you. To apply, send us your CV and a short cover note.

About the company

Radware Ltd. is an American-Israeli provider of cybersecurity and application delivery products for physical, cloud and software-defined data centers.

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