Chief Marketing Officer

COREcruitment; London; On-site; GBP 90,000 - 140,000; Full time

Job summary

Une marque d'eCommerce en pleine croissance cherche un CMO pour diriger sa stratégie marketing et digitale. Le candidat idéal aura une expérience solide dans l'acquisition client, la gestion de l'expérience digitale, et la mise en œuvre de stratégies innovantes. Ce rôle permettra de transformer le parcours client et de stimuler la croissance sur plusieurs canaux numériques.

Qualifications

• Expérience en tant que leader marketing senior dans un environnement eCommerce.
• Succès avéré dans l'acquisition client et la mise en œuvre de stratégies digitales innovantes.
• Expertise en marketing produit et canaux performance.

Responsibilities

• Diriger l'optimisation des sites web de l'entreprise pour une meilleure conversion.
• Développer et mettre en œuvre une stratégie d'acquisition numérique à forte croissance.
• Conduire la stratégie de contenu et des médias sociaux.

Skills

Aquisition client

Stratégies digitales

Marketing produit

Expérience client

Job description

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Our client is a fast-growing eCommerce brand specialising in premium designer products. With a strong foundation and loyal customer base, they are now looking to elevate the customer experience, drive acquisition, and reshape their digital presence.

The role:

As CMO, you will own and lead the full marketing and digital strategy. You will be responsible for redefining the customer journey, innovating the brand's online experience, and driving growth across all digital channels - from performance marketing to social media and content.

• Lead the overhaul of the company’s websites, ensuring a seamless and engaging customer journey that enhances conversion and retention.
• Develop and implement a high-growth digital acquisition strategy across all touchpoints, including SEO, PPC, paid social, CRM, and partnerships.
• Drive the company’s social media and content strategy, creating a distinctive, trend-led voice that resonates with the luxury market.
• Lead brand, creative, and product marketing efforts to support both B2C and D2C growth.
• Use data-driven insights to inform strategic decisions and optimise marketing performance.

Experience:

• Proven experience as a senior marketing leader in a digitally native, eCommerce, or D2C environment.
• A track record of driving customer acquisition and growth through innovative digital strategies.
• Strong expertise in product marketing, performance channels, and customer experience.
• Demonstrated success in rebranding or relaunching websites or digital products.
• A modern, strategic thinker who is equally comfortable with hands-on execution