Channel Sales Director (CSD) - London

Safe Security; London; On-site; GBP 60,000 - 100,000; Full time

Job summary

An innovative firm is seeking a Channel Sales Director to drive partnerships and revenue growth. This role involves managing relationships with key resellers and service integrators, while collaborating with cross-functional teams to achieve sales goals. The ideal candidate will possess strong presentation skills and a competitive mindset, thriving in a dynamic environment. Join a culture-first company that values autonomy and continuous learning, and be part of a team redefining security in the digital landscape.

Benefits

Unlimited vacation policy

High-trust work environment

Continuous learning opportunities

Qualifications

• Experience with GSIs and strategic VARs.
• Proven ability to onboard and develop new channel partners.

Responsibilities

• Manage existing channel partners and onboard new ones.
• Lead sales training sessions for partners’ field sales teams.

Skills

Channel Management

Sales Strategy

Presentation Skills

Partnership Development

Problem Solving

Job description

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At SAFE Security, our vision is to be the Champions of a Safer Digital Future and the Catalysts of Change. We believe in empowering individuals and teams with the freedom and responsibility to align their goals, ensuring we all move forward together.

We operate with radical transparency, autonomy, and accountability—there’s no room for brilliant jerks. We embrace a culture-first approach, offering an unlimited vacation policy, a high-trust work environment, and a commitment to continuous learning. For us, Culture is Our Strategy—check out our Culture Memo to dive deeper into what makes SAFE unique.

Job Overview:

As a Channel Sales Director (CSD) at SAFE, you will be responsible for building and managing relationships with key Value Added Resellers (VARs) and Global Service Integrators (GSIs). Reporting directly to the SVP of Global Channels & Alliances, you will collaborate closely with cross-functional teams, including Sales Leadership, Account Executives, Solution Architects, Channel Marketing, and Sales Operations. These teams will serve as valuable resources to help you achieve and exceed sales performance goals.

Location:

London

Core Responsibilities:

1. Develop & Expand Partnerships – Manage existing channel partners while identifying and onboarding new partners who align with SAFE’s growth strategy
2. Champion Development – Build and nurture partner sales champions to support long-term growth through partner-led professional services and managed services programs
3. Drive Revenue Growth by building repeatable pipeline generation (PG) initiatives within the channel, driving partner-influenced sales cycles
4. Strategic Account Alignment – Work with SAFE Account Executives and partners to identify and qualify target accounts, driving partner-influenced sales motions
5. Partner Enablement – Lead and organize sales training sessions to equip partners’ field sales teams with the knowledge and tools to identify SAFE opportunities. Collaborate with SAFE Solution Architects (SAs) to implement repeatable enablement programs within the channel

Ideal Candidate Profile:

1. Experience working with GSIs and/or strategic VARs, with a deep understanding of their value proposition and how to build joint solutions
2. Proven ability to identify, onboard, and develop new channel partners to support emerging routes to market
3. Strong presentation and advisory skills, positioning yourself as a trusted partner within the channel
4. Creative problem solver who thrives in a dynamic environment and adapts to solving complex challenges
5. Competitive mindset with a strong team-player mentality, fostering collaboration and success

This role presents an exciting opportunity to shape the future of SAFE’s channel strategy, expand market presence, and drive impactful partnerships that fuel long-term success.

If you’re passionate about cyber risk, thrive in a fast-paced environment, and want to be part of a team that’s redefining security—we want to hear from you!

Seniority level

• Not Applicable

Employment type

• Full-time

Job function

• Sales and Business Development

Industries

• Hospitality, Food and Beverage Services, and Retail