Channel Marketing Lead - Macquarie Group

Jobs via eFinancialCareers; London; On-site; GBP 70,000 - 90,000; Full time

Job summary

Join Macquarie Asset Management as a Marketing Generalist, where you'll drive wealth channel marketing strategies across EMEA. This role entails managing campaigns, creating collateral, and forging partnerships to enhance brand presence. Successful candidates will exhibit a strong marketing background, project management expertise, and a commitment to strategic improvements.

Benefits

Diversity and inclusion commitment

Qualifications

• 7+ years of experience in channel marketing roles within asset management firms.
• Knowledge of Wealth marketplace, including alternatives like infrastructure and private credit.
• Experience managing a communications agency.

Responsibilities

• Designing and managing regional campaigns and marketing activations.
• Creating local marketing collateral and forming partnerships with marketing agencies.
• Steering regional branding and thought leadership initiatives.

Skills

Project Management

Strategic Thinking

Communication

Creative Mindset

Education

Bachelor's degree in marketing, communications, advertising, or related field

Job description

This is a role within Macquarie Asset Management - Client Solutions Group - Marketing team, responsible for the wealth channel marketing execution in EMEA strategy as a marketing generalist across product marketing and channel marketing, amplifying our Alternative capabilities and brand presence in the region. One of our strategic priorities is the build out of our Alternative capabilities for the Wealth channel globally, forging into new markets and supporting the overall diversification of our business. We see Marketing as a critical component to our success in raising capital from the Wealth channel.

At Macquarie, our advantage is bringing together diverse people and empowering them to shape all kinds of possibilities. We are a global financial services group operating in 31 markets and with 56 years of unbroken profitability. You'll be part of a friendly and supportive team where everyone - no matter what role - contributes ideas and drives outcomes.

What role will you play?

This role involves designing, managing, and measuring the impact of regional campaigns and marketing activations in EMEA in collaboration with other regions for Global Financial Intergrity. Driving product marketing outputs, creating local marketing collateral, and forming partnerships with marketing agencies to expedite collateral creation using client-segmented data. Additionally, the lead will steer regional branding and thought leadership dissemination, and support regional distribution teams in client events and sponsorships to maximise return on investment.

What you offer

• Bachelor's degree in marketing, communications, advertising, or related field, or relative work experience is required
• 7+ years of experience in channel marketing roles within asset management firms, with good knowledge of the Wealth marketplace and preferences in EMEA, including alternatives products like infrastructure, real assets, and private credit
• Proven track record of working with a high level of integrity and accountability, and experience managing a communications agency in a global, matrixed organization
• Forward-thinking, creative mindset with a passion for continuous improvement and the ability to perform strategically
• Strong project management, multi-tasking skills, and the ability to build strong relationships with internal and external stakeholders across different seniority levels
• Strong written and verbal communication skills, with the ability and willingness to adapt your style to the situation and the personalities involved

We love hearing from anyone inspired to build a better future with us, if you're excited about the role or working at Macquarie we encourage you to apply.

About Macquarie Asset Management

Macquarie Asset Management is a global asset manager that aims to deliver positive impact. We're trusted by institutions, pension funds, governments, and individuals to manage billions in assets globally. We provide access to specialist investment expertise across a range of capabilities including fixed income, equities, multi-asset solutions, private credit, infrastructure, green investments, natural assets, real estate, and asset finance.

Our commitment to diversity, equity and inclusion

We are committed to providing a working environment that embraces diversity, equity, and inclusion. We encourage people from all backgrounds to apply regardless of their identity, including age, disability, neurodiversity, gender (including gender identity or expression), sexual orientation, marriage or civil partnership, pregnancy, parental status, race (including ethnic or national origin), religion or belief, or socio-economic background. We welcome further discussions on how you can feel included and belong at Macquarie as you progress through our recruitment process.
Our aim is to provide reasonable adjustments to individuals as required during the recruitment process and in the course of employment. If you require additional assistance, please let us know during the application process.

A career at Macquarie means you’ll have the opportunity to develop and utilise new skills, explore interesting fields and do challenging work that will impact the lives of people around the world—whether it’s accelerating the green energy transition, helping sustain global food supplies, financing social housing projects or investing in essential infrastructure. At Macquarie, we’re empowering people to innovate and invest for a better future.

Our size and international presence means your work can take you anywhere—across business groups, disciplines, sectors and borders. With employees and offices in 31 markets around the world, we’re a truly global organisation.

You’ll be supported by a diverse team where the unique perspectives, ideas and experiences that all of our people bring are valued. You’ll be empowered to address unmet needs in our communities whilst advising and investing alongside our clients and partners. Working with us, you’ll have the opportunity to make a difference.

Macquarie is a global financial group providing clients with asset management, retail and business banking, wealth management, leasing and asset financing, market access, commodity trading, renewables development, specialist advisory, capital raising and principal investment.

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