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A leading financial services firm in Manchester seeks a Channel Marketing Coordinator to lead marketing activities and communication plans. The role includes budget management and collaboration with cross-functional teams to enhance client engagement through various channels. Ideal candidates will have significant marketing experience, strong project management skills, and an interest in financial services. This position offers a hybrid work model.
Vanguard Group Manchester, United Kingdom
Leads marketing & communication activities to deliver day-to-day plans for UK Personal Investor; owns operations for Personal Investor Channel Marketing team with a focus on budget & process management; and supports channel managers & Head of Personal Investor Marketing on ad-hoc projects in support of channel goals.
Detailed Description:
In 2017, Vanguard brought our mission to UK retail investors with the launch of Vanguard's UK Personal Investor (UKPI) business. We have since been growing rapidly (#1 fastest growing platform in the UK), with over 700k clients and an increasingly broad range of services (ISA, JISA, SIPP, and Managed Services) to support the everyday investor in reaching their desired investment outcomes.
The European Marketing department has played a pivotal role in the growth of the UKPI business, promoting our award-winning brand proposition "Value to Investors" to direct clients through a variety of communication channels including advertising, PR, content, and digital. As the business continues to mature, the UKPI Marketing Team will need to scale its operations, evolve how it markets & communicates with its clients, and ensure day-to-day operations run smoothly. We will also need to take a data-driven approach to decision making & reporting to ensure our strategy is set up for success.
The Channel Marketing Coordinator role will be primarily responsible for leading all 'business-as-usual' marketing & communication activity including regular newsletters & email campaigns; support on social media; and other content needs. This will require project management across marketing & business SMEs to ensure we deliver on the content calendar set by the channel team. This role will be responsible for not just project management but also drive the partnership with content & channel on how we evolve communications based on client needs & behaviours. This role will additionally be responsible for running the day-to-day operations of an effective marketing team including budget management (incl. ad-hoc strategic finance exercises with the Head of PI Marketing); vendor oversight & onboarding; and process improvement with other marketing teams (e.g., email, content, PR). This role represents a unique opportunity to build a breadth of marketing experience, operational SME knowledge suitable for a future Chief of Staff or marketing leader, and hone project management expertise.
In this role, you will report to the Head of Marketing for Personal Investor in Europe and sit in the UKPI Channel Marketing team as well as being a key collaborator and stakeholder with our PR, Marketing Enablement, Marketing Strategy & Operations, and Data & Analytics teams (amongst others).
Role Details:
Core Responsibilities