Channel Management Specialist

Hayati®; Belfast City District; On-site; GBP 45,000 - 65,000; Full time

Job summary

Hayati® is seeking a hands-on Field Channel Management Executive to manage and develop existing UK sales channels, focusing on channel governance, commercial coordination and market execution across distributors, wholesalers and retailers.

You will identify conflicts, strengthen partner relationships and provide market insights to support commercial decisions, while coordinating launches, promotions and field activities with internal teams. Travel across the UK is expected.

Qualifications

• Bachelor's degree or equivalent in a relevant field with 5+ years of experience in channel management, trade marketing, distributor/wholesaler management, account management or other commercial-facing roles.
• Experience in vaping, tobacco, FMCG, consumer electronics or similar fast-moving consumer sectors is preferred.
• Proven track record managing relationships with distributors, wholesalers, retailers or other channel partners.
• Experience supporting or participating in commercial negotiations, including pricing, discounts, rebates, promotional arrangements or trading terms.
• Strong commercial judgement, stakeholder management, negotiation, coordination and conflict-resolution skills.
• Good understanding of the UK retail, wholesale and independent retail landscape.
• Strong execution skills with the ability to manage multiple partners, priorities and market activities simultaneously.
• Willing and able to travel frequently across the UK; a valid UK driving licence and vehicle are preferred.
• Must have the right to work in the UK without requiring visa sponsorship.

Responsibilities

• Channel Relationship Management: Manage and strengthen relationships with existing distributors, wholesalers, independent retailers and other channel partners to ensure effective communication and execution of commercial strategies.
• Commercial Terms & Partner Coordination: Participate in negotiations with channel partners on pricing, discounts, rebates, incentives, promotional arrangements and other terms, aligned with policies and objectives.
• Channel Governance & Market Stability: Monitor activities, identify issues like pricing or channel overlap, coordinate solutions to maintain discipline and stability.
• New Product Launches & Channel Execution: Coordinate launches across existing partners ensuring product availability, retailer communication, promotions and POSM deployment.
• Trade Marketing & Promotional Activities: Support trade marketing programmes and regional promotions with channel partners for consistent execution.
• Field Market Management: Regularly visit distributors and retailers to review performance, gather feedback and strengthen relationships.
• Market & Competitor Insights: Monitor competitor activities and market dynamics, provide insights for strategy.
• Cross-functional Collaboration: Work with Sales, Key Accounts, Brand, Trade Marketing, GTM, Operations and Supply Chain to coordinate plans and promotions.

Skills

Channel management

Trade marketing

Negotiation

Stakeholder management

Market insights

Travel readiness

UK work rights

Education

Bachelor's degree or equivalent

Job description

We are looking for a hands-on Field Channel Management Executive to support the effective management and development of our existing UK sales channels.

This role is focused on channel relationship management, commercial coordination, channel governance and market execution, rather than expanding the number of channel partners. You will work closely with distributors, wholesalers, independent retailers and internal commercial teams to ensure agreed channel strategies, commercial terms, product launches and promotional programmes are implemented consistently and effectively.

You will also play an important role in identifying and resolving channel conflicts, maintaining market stability, strengthening partner relationships and providing first-hand market insights to support commercial decision-making.

Key Responsibilities

Channel Relationship Management

Manage and strengthen relationships with existing distributors, wholesalers, independent retailers and other channel partners, ensuring effective communication and consistent execution of agreed commercial strategies.

Commercial Terms & Partner Coordination

Support and participate in negotiations with channel partners regarding pricing, discounts, rebates, incentives, promotional arrangements and other commercial terms, ensuring alignment with company policies and commercial objectives.

Channel Governance & Market Stability

Monitor channel activities and market behaviour, identify potential issues relating to pricing, distribution, promotions, channel overlap or partner conflicts, and coordinate appropriate solutions to maintain channel discipline and market stability.

New Product Launches & Channel Execution

Coordinate and oversee new product launches across existing channel partners, ensuring timely product availability, retailer communication, promotional execution, POSM deployment and alignment with agreed launch plans.

Trade Marketing & Promotional Activities

Support and coordinate trade marketing programmes, regional promotions, retailer activations and offline marketing activities, working with channel partners to ensure effective and consistent execution.

Field Market Management

Regularly visit key distributors, wholesalers and retail partners to review channel performance, resolve operational issues, gather feedback and strengthen business relationships.

Market & Competitor Insights

Monitor competitor activities, pricing trends, channel dynamics, retailer feedback and market developments, providing actionable insights to support channel and commercial strategies.

Cross-functional Collaboration

Work closely with Sales, Key Accounts, Brand, Trade Marketing, GTM, Operations and Supply Chain teams to ensure commercial plans, product availability and promotional activities are effectively coordinated and delivered.

Qualifications

• Bachelor's degree or equivalent, with 5+ years of experience in channel management, trade marketing, distributor/wholesaler management, account management or other commercial-facing roles.
• Experience within vaping, tobacco, FMCG, consumer electronics or other fast-moving consumer sectors is preferred.
• Proven experience managing relationships with distributors, wholesalers, retailers or other commercial channel partners.
• Experience supporting or participating in commercial negotiations, including pricing, discounts, rebates, promotional arrangements or trading terms.
• Strong commercial judgement, stakeholder management, negotiation, coordination and conflict-resolution skills.
• Good understanding of the UK retail, wholesale and independent retail landscape.
• Strong execution skills with the ability to manage multiple partners, priorities and market activities simultaneously.
• Results-driven, commercially aware and comfortable using market data and field insights to support decision-making.
• Willing and able to travel frequently across the UK. A valid UK driving licence and access to a vehicle for business travel are preferred.
• Must have the right to work in the UK without requiring visa sponsorship.

PAX, established in 2021 and headquartered in Hong Kong, operates globally. As a world-leading consumer electronics company, we focus on cutting-edge technologies.

Hayati®, PAX’s flagship brand, was born in the UK and has since grown into one of Britain’s best-known consumer electronics brands, with a strong and expanding international presence. Alongside Hayati®, we continue to incubate and develop a diverse portfolio of brands—including Quokka®, Moxy®, Liora®, Finebar® and Philia®—each designed for different lifestyles, moments and markets around the world.

In 2025, PAX completed a pre-IPO reorganisation of its corporate structure and governance framework, entering the preparation phase for a potential NASDAQ listing. PAX Group Holdings Limited leads the Group’s global governance and long-term strategy, with operating offices across the UK, Germany and the UAE to support local markets worldwide. The Group’s exclusive Chinese mainland partner, PAX Innovations (Shenzhen) Limited, provides integrated R&D, branding, supply chain and quality management services, connecting our global brands with world-class manufacturing capabilities.

Guided by integrity as our core value, PAX is driven by innovation, centred on users, and committed to building for the long term and sustainable development. By combining dependable products with trusted partnerships, we work alongside consumers, partners, and the broader industry to shape a credible, future-oriented global ecosystem.