CDP & Data Strategy Consultant (Hybrid)

Accenture

Greater London

Hybrid

GBP 70,000 - 110,000

Full time

6 days ago
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Benefits offered by this job

Annual bonus
Equity opportunities
30 days leave + volunteering days
Private healthcare

Job summary

Accenture is recruiting for a Data & AI practitioner focused on customer data platforms and data governance. The role involves delivering end-to-end CDP implementations across multiple vendors, diagnosing complex data ecosystems, and defining integration strategies for diverse client tech stacks.

You will work with marketing, analytics and IT teams to drive data-driven campaigns and predictive insights. Flexibility to travel and spend time onsite with clients is expected, with a supportive,

Qualifications

  • Experience implementing customer data platforms across marketing and analytics.
  • Certification in CDP technologies or related tools preferred.
  • Strong knowledge of GDPR/CCPA data governance.
  • Experience with analytics tools and CRM systems.
  • Ability to work effectively in matrixed organisations and cross-functional teams.

Responsibilities

  • Deliver implementation and ongoing management of the customer data platforms from various vendors.
  • Rapidly diagnose and understand the complexities of existing technologies, including CRM, analytics tools, marketing platforms and data warehouses.
  • Advise and ensure the appropriate integration strategies for clients based on their legacy technology stack.
  • Maintain system health, troubleshoot issues, and implement updates as needed.
  • Facilitate the collection, integration, and unification of customer data from multiple sources.
  • Ensure data accuracy, completeness, and compliance with data governance policies and regulations (e.g., GDPR, CCPA).
  • Collaborate with IT and data teams to resolve data discrepancies and maintain data hygiene.
  • Develop and manage customer segmentation models and predictive analytics to inform marketing and sales strategies.
  • Partner with analytics teams to leverage advanced analytics capabilities.
  • Work closely with marketing teams to create personalized, data-driven campaigns.
  • Enable real-time customer journey orchestration/personalisation through the CDP.
  • Monitor and optimise the effectiveness of customer engagement strategies.
  • Act as the primary liaison between stakeholders to align the CDP's capabilities with business goals on the client's behalf.
  • Proactively identify and mitigate risks related to customer data management.

Skills

Machine learning knowledge
Data governance understanding
Problem-solving
Communication
Project management
Cross-functional teamwork

Tools

Segment
Treasure Data
Tealium
Salesforce CDP
Adobe Experience Platform
Google Analytics
Tableau
Power BI
HubSpot
Marketo

Job description

Accenture is recruiting for a Data & AI practitioner focused on customer data platforms and data governance. The role involves delivering end-to-end CDP implementations across multiple vendors, diagnosing complex data ecosystems, and defining integration strategies for diverse client tech stacks.

You will work with marketing, analytics and IT teams to drive data-driven campaigns and predictive insights. Flexibility to travel and spend time onsite with clients is expected, with a supportive,

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