Category Manager - Go-to-Market & Strategy

Joseph Joseph Ltd; London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading houseware brand is seeking a Category Manager - Go-to-Market & Strategy to join their fast-paced team in London. The ideal candidate will support category strategies and product launches, collaborating with sales and marketing to improve performance. This role requires strong analytical skills, a strategic mindset, and a passion for innovative product solutions.

Benefits

Competitive salary and holiday allowance

Company performance related bonus

Hybrid working – 3 days in office & 2 days from home

External private employee wellbeing support

Access to Perkbox

Training and Development

Season-ticket travel loan

Cycle to work scheme

Parental Leave support

Holiday trading (buy/sell) and extra holiday days for long service

Qualifications

• 5–8 years of experience in Category Management or related fields.
• Strong analytical and strategic thinking skills.
• Effective communicator with presentation skills.

Responsibilities

• Support category strategy development and execution.
• Monitor category performance and identify growth opportunities.
• Aid in product launch planning and sales team training.

Skills

Analytical Skills

Strategic Thinking

Presentations

Project Management

Job description

Category Manager - Go-to-Market & Strategy

Join to apply for the Category Manager - Go-to-Market & Strategy role at Joseph Joseph Ltd

Category Manager - Go-to-Market & Strategy

Join to apply for the Category Manager - Go-to-Market & Strategy role at Joseph Joseph Ltd

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Direct message the job poster from Joseph Joseph Ltd

At Joseph Joseph we love solving everyday problems through intelligent design to create distinctive, functional products that are a pleasure to own and use. We are one of the world’s leading houseware brands with a global presence spanning over 100 countries, available in most major department stores and independent houseware stores worldwide as well as our rapidly growing ecommerce channel.

We are seeking a commercially minded, highly analytical, and product-passionate Category Manager to join our fast-paced Category Management team. As a key contributor to our growth journey, you’ll help shape the strategy, profitability, and performance of multiple product categories. You’ll support the development of data-driven category plans, contribute to the planning and execution of new product launches, and collaborate on go-to-market (GTM) activities.

This role works cross-functionally with sales, design, marketing, demand planning, and supply chain to deliver compelling category stories and successful product launches. You’ll also play a vital role in preparing insight-led materials that support retail engagement and internal decision-making. A positive, “glass half full” mindset and a love for great products are essential.

What you will be doing:

• Category Strategy & Leadership:
• Support the development and execution of category strategies, including range architecture, SKU planning, profitability, and performance tracking.
• Monitor category performance and identify opportunities for growth and margin improvement, providing insights and recommendations to senior stakeholders.
• Maintain and manage category management critical paths to ensure timely delivery of key initiatives.
• Assist in regular category reviews and help align cross-functional teams on category priorities.
• Go-to-Market (GTM) Support:
• Support GTM planning and the launch of new products by contributing category insights, collaborating cross-functionally, and aligning on timelines, distribution goals, tracking and reporting sales targets.
• Lead forecasting and tracking of new product launches to ensure performance is monitored and aligned with commercial and profitability expectations.
• Partner closely with sales teams to help achieve commercial targets through strategic category support and performance insights.
• Deliver engaging and informative training sessions to ensure sales teams are fully equipped on both new and existing products.
• Brief relevant teams on the development of sales tools such as one-pagers, pitch decks, and objection-handling guides to support field execution.
• Inspire and energize the sales force with compelling product stories and category narratives that drive enthusiasm and confidence.
• Brief and support the preparation of presentations and materials for retail meetings, without directly managing buyer relationships.
• Insights, Storytelling & Communication:
• Analyse internal and external data to generate actionable insights.
• Translate data into clear, compelling narratives for internal and external use.
• Collaborate with brand and creative teams to ensure consistent messaging across all touchpoints.

What we need from you:

• 5–8 years of experience in Category Management, Retail Merchandising, Buying, Trade Marketing, GTM, or Commercial Marketing within FMCG or retail.
• Strong analytical and strategic thinking skills, with the ability to work with large amounts of data and turn it into useful insights.
• Experienced in supporting product launches and helping shape go-to-market (GTM) plans.
• Clear and confident communicator, skilled at creating presentations and materials for both internal teams and external partners.
• Well-organized and detail-focused, with solid project management skills and the ability to meet tight deadlines.
• Positive, team-oriented, and solution-focused, brings energy and a can-do attitude to cross-functional teams.
• Self-motivated and comfortable working with people at all levels of the business.

What you will get from us:

• Competitive salary and holiday allowance
• Company performance related bonus
• Hybrid working – 3 days in office & 2 days from home and flex start/finish times
• External private employee wellbeing support
• Access to Perkbox
• Training and Development
• Season-ticket travel loan
• Cycle to work scheme
• Parental Leave support
• Holiday trading (buy/sell) and extra holiday days for long service

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management

• Industries

  Retail and Wholesale

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