Category Development Manager

Colgate-Palmolive Company; Woking; On-site; GBP 59,000 - 66,000; Full time

Job summary

Colgate-Palmolive Company in the U.K. is seeking an Omni Category Manager to drive category growth for the Tesco account, leveraging the EDGE framework and AI analytics to convert data into actionable recommendations.

You will partner with the Customer Development team and Retail Marketing Managers to deliver 7P strategies across physical and digital channels, expanding market share while supporting sustainability goals.

Qualifications

• Bachelor's degree required.
• 4+ years in category management or commercial customer management.
• High-level digital literacy with AI analytics experience.
• Deep understanding of retail environments, channel dynamics, and RGM levers.

Responsibilities

• Drive Digital-First Category Growth across accounts and channels.
• Maximise Category Value and Market Share with data-driven 7P recommendations.
• Execute EDGE strategy and track KPIs across cycles.
• Advance AI-enabled analytics to automate reporting and synthesize data.
• Run omni-channel range reviews and digital shelf audits.
• Lead Quarterly Business Reviews with senior directors to align brand and retailer strategies.
• Adapt strategies to shifting shopper behaviour and trends.

Skills

Digital literacy

Omnichannel FMCG

Strategic influence

Category management

Education

Bachelor's degree

Tools

AI analytics tools

Digital shelf tracking software

Job description

No Relocation Assistance Offered

Job Number #176539 - Surrey, England, United Kingdom

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values-Caring, Inclusive, and Courageous-we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

Location:

Woking, UK

Reporting to:

Director, Customer Development

£59400 - £66000

Why Work For Colgate-Palmolive

• Continuous Growth & Learning: Elevate your commercial mindset and digital capabilities through immersive, cross-functional collaboration.
• Impact & Autonomy: Operate in a fast-paced, agile environment with direct accountability for driving market-leading Personal Care performance.
• Global Exposure: Shape the trajectory of world-class brands while accessing diverse international career pathways.
• Our Purpose-Driven Culture: We live our values every day-We are Caring, We are Inclusive, and We are Courageous.

Job Purpose

As an Omni Category Manager, you will serve as the trusted category growth consultant for the Tesco account, working in close partnership with the Customer Development team and Retail Marketing Managers to unlock total category growth and maximize brand value at the Point of Purchase. To accelerate sustainable category sales, market share, and margin growth, you will execute Colgate-Palmolive's EDGE (Every Day Great Execution) framework and leverage internal AI tools and digital analytics to transform complex data into actionable 7P recommendations. This role operates at the dynamic intersection of physical retail and digital commerce, aligning Colgate-Palmolive's brand growth ambitions with customer strategies to deliver mutual growth in support of our 2030 sustainability and ODG ambitions.

Main Responsibilities

• Drive Digital-First Category Growth by identifying shopper-led insights that optimise the digital shelf and omnichannel shopper journey for your specific accounts.
• Maximize Category Value & Market Share Performance by identifying core drivers of category growth and delivering data-driven 7P recommendations (People Journey, Product Assortment, Price, Placement, Promotion, Point of Purchase, Persuasion) that optimise total category performance, joint value creation, and CP market share across physical and digital channels.
• Execute EDGE Strategy & ODG Growth Ambitions by leading the execution and tracking of the 3-year Tesco EDGE strategy, establishing robust KPIs across weekly, monthly, and quarterly cycles to support long-term category sustainability and ODG growth targets.
• Advance AI-Enabled Analytics by championing the use of internal AI tools to automate routine reporting and synthesize multiple data sources into agile commercial strategies.
• Execute Omni-Channel range reviews and digital shelf audits, ensuring Colgate-Palmolive maintains a competitive advantage in "Physical vs. Digital" space allocation.
• Manage Strategic Retail Partnerships as the primary consultant for category planning, leading Quarterly Business Reviews with Senior Directors to align Colgate's brand intents with Tesco's short- and long-term strategy and build high-trust relationships.
• Deliver Results in Dynamic Environments by adapting customer strategies to rapid shifts in shopper behavior and digital retail trends.

Personal Attributes

• Commercial Leader: Astute business professional with a growth mindset and a proven track record of executing sustainable, mutually profitable category solutions.
• Strategic & Influential: An agile, collaborative communicator capable of selling at senior levels, fostering inclusivity, and delivering high-impact results with urgency.

Required Qualifications:

• Bachelor's degree.
• 4+ years of category management or commercial customer management experience with a proven track record of driving total category value, market share, and volume growth in an omnichannel FMCG environment.
• High-level Digital Literacy with proven experience using AI-driven analytics tools and digital shelf tracking software.
• Deep category understanding & commercial acumen of retail environments, channel dynamics, category margin drivers, promotional ROI, RGM levers, and shopper profiles to unlock category expansion opportunities.

Preferred Qualifications:

• Proficiency in space planning tools (e.g., JDA/BlueYonder) for both physical and virtual environments.
• LIFT Principle Alignment: "Take Ownership" by proactively using tech-enabled insights to identify unmet commercial opportunities.
• Experience in the UK retail landscape with a focus on Omni-retailers (e.g., Tesco, Sainsbury's, Boots).

Our Commitment to Inclusion

Our journey begins with our people-developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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