Category Controller

Aston Manor Cider; Birmingham; Hybrid; GBP 60,000 - 70,000; Full time

Job summary

Aston Manor Cider is seeking a Category Controller to enhance its shopper insight function. The role involves driving category leadership through data-driven insights and building strong customer relationships. This hybrid position offers an annual salary of £60,000-£70,000, with additional benefits including a car allowance and potential bonuses.

Benefits

Car allowance

Bonus based on company performance

Hybrid working model

Qualifications

• Ability to analyze and interpret complex problems effectively.
• Confident presenter with persuasive communication skills.
• Strong attention to detail and passion for building professional relationships.

Responsibilities

• Lead the Category function to provide affordable drink solutions.
• Manage brand-specific insight delivery to influence brand plans.
• Support the development of Category Executive team.

Skills

Analytical skills

Presentation skills

Attention to detail

Relationship building

Job description

We are proud to be working with Aston Manor to hire a new Category Controller, leading with shopper insight and ensuring Aston Manor and their customers grow through category leadership and tangible actions that deliver profitable solutions for the value shopper.

This is an exciting opportunity to work for a business with an extensive portfolio of own label and branded cider and soft drink brands.

Salary range: £60,000-£70,000

Car Allowance: £6000

Bonus: up to 20% (based on company EBITDA performance)

Ways of working: Hybrid (1-2 days in the office plus travel to customer meetings, events, and suppliers).

Why this role?

• An opportunity to lead the Category function, unlocking the company’s purpose of providing affordable drinks solutions.
• Take charge of the continuous development and communication of Aston Manor's affordable shopper proposition, owning and developing key customer relationships.
• Manage the delivery of brand-specific insight through the lens of the affordable shopper, market, and sector to inform and influence our brand plans.
• A chance to support the long-term development of the Category Executive reporting into you.

The company...

Aston Manor has a vision to be recognized as the most professional cider-led beverage company, delivering sustainable success for their customers, suppliers, and their business, firmly underpinned by progressive social and environmental responsibility.

Their mission is to create the highest quality products and provide excellent customer service through outstanding people and continuous investment in manufacturing capability, with social and environmental responsibility at the heart of their actions as a business.

Who are you?...

We are looking for a candidate with a strong ability to analyze and interpret complex problems, generating actionable insights from multiple data sources.

You are a confident presenter with the ability to develop persuasive arguments to influence others, with strong attention to detail and a passion for building professional connections with new people.

The process...

First stage: Virtual interview with the Head of Marketing and Head of Sales (Off-trade).

Second stage: Face-to-face interview with the Commercial Director.

If you would like to know more, please contact Jake Merrick-Wren for an initial conversation at [e-mail].

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