Casual Sales Assistant

Flannels Group; Watford; On-site; GBP 18,000 - 22,000; Full time

Benefits offered by this job

Competitive pay

Staff discount across Frasers Group

Career progression opportunities

Premium environment and inspiration

Training and development

Job summary

Flannels is hiring a Sales Assistant to embody luxury retail standards and deliver exceptional customer service in-store. You will be the face of the brand, welcome guests personally, style outfits with care, and drive sales through informed recommendations.

Join a premium environment where training and development are encouraged, promotions are possible, and staff discounts apply across Frasers Group brands.

Qualifications

• Confident, energetic, and driven to deliver.
• Strong communication and people skills.
• Genuine passion for delivering great customer service.
• Team-first mindset and ability to thrive in fast-paced retail.
• Reliable, flexible, and adaptable to change.
• Interest in designer and contemporary fashion.

Responsibilities

• Welcome every customer like they're entering somewhere special.
• Ask the right questions, listen properly, and style with intent.
• Stay sharp on collections, brands, and trends to inform recommendations.
• Bring promotions, loyalty perks and extras to life.
• Handle transactions with accuracy and confidence.
• Keep the shop floor looking flawless; presentation is key.
• Get the store trade-ready each morning via replenishment and prep.
• Spot opportunities for add-ons or smarter alternatives.
• Deliver service that's consistent, thoughtful, and unmistakably Flannels.

Skills

Confidence

Communication skills

Customer service

Team player

Reliability & adaptability

Interest in fashion

Job description

Flannelsarewhere luxury lives. Home to over 200 of the world's most coveted designer and contemporary brands, we set the standard for luxury fashion across the UK, in-store and online. Every detail matters here, from the way a customer is welcomed to the way a collection is curated. If you love fashion and believe in doing things properly,you'llfeel right at home.

The Role: Sales Assistant

Thisisn'tyour average shop floor job. As a Sales Assistant at Flannels,you'rethe face of luxury retail: the first impression, the trusted stylist, the reason customers come back.You'llcreate moments that feel personal, polished, and effortlessly luxury, from the second the doors open.

What's In ItForYou

• Competitive paythat reflects what you bring
• Staff discountacross the full Frasers Group family of brands
• Real progression, we grow fast, and so can you
• A premium environmentdesigned to inspire (yours and thecustomers)
• Training and developmentto sharpen your craft and grow your career

Your Development

From day one, you’ll receive a full in-store induction. As you progress, you’ll have access to internal development pathways, including Team Leader programmes and nationally recognised qualifications, supporting your growth within Flannels and the wider Frasers Group.

Job Description

What You'll Do

• Welcome every customer likethey'rewalking into somewherespecial, becausethey are.
• Ask the right questions, listen properly, and style with intent.
• Stay sharp on collections, brands, and trends so your recommendations land.
• Bring promotions, loyaltyperks, and the little extras to life.
• Handle transactions with accuracy and confidence.
• Keep the shop floor looking flawless. Presentation is non-negotiable.
• Get the store trade-ready every morning through replenishment and prep.
• Spot the opportunity for an add-on or a smarter alternative, naturally.
• Deliver servicethat'sconsistent, considered, and unmistakably Flannels.
• Follow our policies and procedures.They'rewhat keep the standard high.

Qualifications

What You'll Bring

• Confidence, energy, and a drive to deliver.
• Strong communicationand people skills. You connect easily.
• A genuine passion for customer service done well.
• A team-first mindset and a love for fast-paced retail.
• Reliability, flexibility, and a willingness to roll with change.
• A real interest in designer and contemporary fashion.

Additional Information

How We Work

Our values shape every shift, every conversation, every decision:

• Think Without Limits:Move fast, take bold action, and bring the team with you.
• Own It and Back Yourself:Take responsibility, master the basics, and deliver results.
• Be Relevant:Stay connected to our people, our partners, and the planet.

Interest in this role is high, and once we find the right person, we close. Apply early so youdon'tmiss out.

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