Casual Sales Assistant

Sports Direct; Hamilton; On-site; GBP 18,000 - 21,000; Full time

Job summary

Sports Direct is seeking a Sales Assistant to welcome customers, answer questions, and help them locate the right products. You will contribute to a fast-paced, high-energy environment focused on service and sales.

You’ll help keep the store clean and well-presented, restock displays, and assist with transactions. A positive attitude and good communication are essential for success in this role.

Qualifications

• Confident, friendly and positive attitude.
• Retail or customer service experience is a bonus, but not essential. We’ll back you to learn.
• Motivation to deliver results and take pride in your work.
• Flexibility and reliability, especially through peak trade.
• Team-player mentality with the pace of a busy store.
• Strong communication and customer-first mindset.

Responsibilities

• Greet customers, answer questions, and help them find the right product.
• Deliver brilliant service at every touchpoint, from the door to the till.
• Keep the shop floor tidy, well-stocked, and visually on point.
• Replenish shelves and rails so the floor is always ready for the next customer.
• Process transactions quickly and accurately.
• Promote current offers and upsell where appropriate.
• Work as one team to hit daily sales and service goals.

Skills

Customer service

Communication

Team player

Attitude/positivity

Reliability

Flexibility

Job description

Job Description

What You'll Do

• Greet customers, answer questions, and help them find the right product.
• Deliver brilliant service at every touchpoint, from the door to the till.
• Keep the shop floor tidy, well-stocked, and visually on point.
• Replenish shelves and rails so the floor is always ready for the next customer.
• Process transactions quickly and accurately.
• Promote current offers and spot smart upsell opportunities.
• Work as one team to hit daily sales and service goals.

Qualifications

What You'll Bring

• A confident, friendly, positive attitude.
• Retail or customer service experience is a bonus, but not essential. We'll back you to learn.
• Motivation to deliver results and take real pride in your work.
• Flexibility and reliability, especially through peak trade.
• A team-player mentality that thrives when the pace picks up.
• Strong communication skills and a customer-first mindset.

Additional Information

Our values shape every shift, every conversation, every decision:

• Think Without Limits: Move fast, take bold action, and bring the team with you.
• Own It and Back Yourself: Take responsibility, master the basics, and drive results.
• Be Relevant: Stay connected to our people, our partners, and the planet.