Campaigns focus on internal and external audiences, varying in scale, theme and duration across owned, earned and paid for channels.
Public Sector
Description
- Develop and delivery creative campaigning activities, strategies and programmes of work that support ambition to build trust and confidence - creating insight-led plans, using organic and paid channels and measurable outcomes.
- Create impactful and creative campaign content for a variety of audiences in a variety of formats, to reach and influence different communities.
- Contribute to the creation, management and publishing of original and high-quality storytelling content, to support operational and strategic priorities, across various platforms using graphic design, pictures, video and copywriting.
- Develop effective relationships with internal and external stakeholders including media organisations, agencies, partners and community-based organisations to mobilise support and scale up the impact campaigns.
Profile
Experience of designing, delivering and evaluating multi-channel communications campaigns for a range of audiences to build brand awareness and influence behaviours.
- Experience of producing content in a wide range of formats including graphic design, pictures, video and copywriting, for distribution and consumption across multimedia platforms.
- Experience of delivering internal and external communications within a large and complex organisation.