Campaigns and Insight Officer

Kent County Council; Kings Hill; Hybrid; GBP 27,000 - 30,000; Full time

Job summary

A local government organization is seeking a Campaigns and Insight Officer to join their team. You will create marketing campaigns promoting outdoor activities, engage with partners, and produce digital content. This hybrid role is based in West Malling and offers flexible working arrangements. The ideal candidate has strong communication skills and analytical thinking abilities related to environmental engagement.

Benefits

Flexible working arrangements

Qualifications

• Customer-facing position requiring effective spoken English.
• Experience in marketing or environmental engagement is preferred.

Responsibilities

• Create targeted marketing campaigns for outdoor activities.
• Produce engaging content for social media and websites.
• Research data to provide insights about public engagement.

Skills

Strong communication skills

Analytical thinking

Social media marketing

Job description

Overview

Campaigns and Insight Officer position with Explore Kent, joining a friendly team that loves the outdoors and Kent’s environment.

Responsibilities

• Create targeted marketing to promote the benefits of being active in green and blue spaces and engaging with nature, as well as promoting active travel, using on and offline channels. Provide a high-quality marketing service and forge excellent relationships with key partners.
• Leverage Explore Kent’s award-winning digital channels; market by producing creative and engaging content for social media channels and websites, and work with creative agencies as needed.
• Be an analytical thinker; research available data to produce insight about how and why people access and appreciate Kent’s natural environment.
• Demonstrate strong communication and customer care skills; work well both under own initiative and as part of a team.
• This post is based in West Malling with hybrid working from home and KCC offices; occasional evening and weekend work.

Requirements and Additional Information

• This is a customer-facing position; there is a statutory duty under Part 7 of the Immigration Act (2016) to ensure that post holders have a command of spoken English/Welsh sufficient for the effective performance of the job requirements.
• Interview date: from 3 December 2025 (tbc).
• Location: Worrall House, United Kingdom.
• Salary: £27,852 - £29,716 pro rata
• Contract: Fixed Term Full Time; Up to 12 months (potential for extension)
• Working hours: 30 hours per week
• Closing Date: 07 November 2025
• Contact details: Chris Walker, Communication and Engagement Manager, 03000 412408, [e-mail]

About the Company

Work that works for you and us - let's talk flexibility!

KCC is committed to building a diverse workforce and an inclusive workplace where everyone can be themselves at work. Applications from people of all ages, abilities, genders, sexual orientations, ethnic backgrounds, faiths and those with caring responsibilities are encouraged. Please apply as soon as possible as the closing date may be earlier than stated should a number of suitably qualified candidates apply.