Campaign Manager - Festivals & Music

Caramel Talent; Manchester; Hybrid; GBP 35,000 - 42,000; Full time

Job summary

A leading music marketing agency is seeking a Campaign Manager / Marketing Manager to oversee multi-channel campaigns for events and venues. The role requires a driven marketer with experience in live entertainment, strong project management skills, and a passion for creativity. You'll collaborate with a dynamic team and work with high-profile clients, contributing to strategies that enhance client campaigns and drive audience engagement.

Benefits

Hybrid working model with flexibility

Monthly AI and skills training

Supportive team culture with knowledge-sharing sessions

Access to event perks like gig tickets

Regular team socials

Qualifications

• 3+ years of marketing experience in events or live entertainment.
• Proven track record of successful campaigns for driving ticket sales.
• Strong knowledge of performance channels such as email marketing and influencer management.

Responsibilities

• Lead execution of client campaign strategies across various events.
• Manage multi-channel campaigns, coordinating between departments.
• Produce detailed reports to track campaign performance and ROI.

Skills

Marketing experience

Client communication

Project management

Digital marketing knowledge

Organizational skills

Education

Degree not essential

Tools

Facebook

Instagram

TikTok

Google

Job description

Overview:

An exciting opportunity has arisen for a driven and passionate Campaign Manager / Marketing Manager to join a leading and well-respected music marketing agency specialising in marketing for live events, venues and experiences. With a growing portfolio of high-profile clients across festivals, venues, sports and hospitality, this role is ideal for an experienced marketer who thrives in fast-paced, creative environments. You’ll be surrounded by a team of experts in strategy, content, and paid media, all dedicated to delivering marketing campaigns that fill venues and drive footfall.

The Role:

As Campaign Manager / Marketing Manager, you’ll oversee key client retainers and manage multi-channel campaigns for events and venues across the UK and internationally. You’ll act as the central point of contact for clients, project managing campaigns from inception to delivery, ensuring performance-led execution and ongoing strategic alignment.

You'll collaborate closely with internal teams including paid media specialists, content creators, and strategists. You’ll also support content production, manage client communications, deliver impactful reporting, and drive continuous improvements in campaign execution. This role offers a unique platform to further your career in event marketing while working with some of the most exciting names in the industry.

Responsibilities:

● Lead the execution of client campaign strategies across festivals, venues, and live events

● Translate strategic plans into actionable briefs and support clients in delivering best-in-class campaigns

● Serve as the key project manager for client retainers, ensuring smooth coordination across departments

● Maintain strong client relationships at all levels, including reporting to senior stakeholders

● Produce detailed reports to track and communicate campaign performance and ROI

● Guide and collaborate with a Content Executive to create effective ticket-driving assets (e.g. paid ad creatives, emails, influencer briefs)

● Stay up to date with trends across digital marketing, social media, and the content creator economy

● Promote best practices in project management and optimise internal processes for efficiency

Requirements

● 3+ years of marketing experience in events, venues, or similar live entertainment sectors

● Proven track record of delivering successful campaigns that drive ticket sales or footfall

● Strong knowledge of performance channels such as email marketing, paid media, and influencer management

● Experience running campaigns involving content creators/influencers and understanding of current social trends

● Confident client communicator, comfortable presenting results and strategic recommendations

● AI literate and enthusiastic about staying current with marketing innovations and best practices ● Skilled in managing marketing material production and briefing (e.g. video, graphics)

● Excellent organisational and time management abilities to handle multiple projects simultaneously

● Familiar with major digital marketing platforms (Facebook, Instagram, TikTok, Google, etc.)

● Ability to travel to client sites or agency offices in Manchester or London as required

● Degree not essential

Location: Hybrid, Manchester OR London based, with 2-3 days (flexible) in Office and 2-3 days WFH

Salary: £35,000 – £42,000 per annum depending on experience.

Benefits

● Hybrid working model, including early finish on Fridays

● Monthly AI and skills training with ongoing development opportunities

● Supportive and collaborative team culture with regular knowledge-sharing sessions

● Access to event perks such as gig and festival tickets

● Regular team socials

● Opportunities to work with major names in festivals, sports, hospitality and tourism

● Be part of a rapidly expanding agency at the forefront of event marketing