Campaign Lead: Integrated, Data-Driven B2B Growth
Michael Page
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Benefits offered by this job
Job summary
Fusion21 is seeking a proactive marketing professional to lead integrated campaigns that raise their profile, strengthen brand and tell compelling stories.
You'll shape messaging, define audiences, collaborate with stakeholders and manage the PR agency to maximise coverage. This role demands creativity, data-driven decisions and a hands-on approach to campaign delivery.
Join a values-led organisation delivering social value across housing and public sectors with a clear impact focus.
Qualifications
- Proven track record building B2B campaigns from concept to delivery.
- Skilled at shaping messaging, positioning and audience engagement.
- Able to extract stories from busy subject matter experts.
- Experience with using insight/analytics to drive decisions.
Responsibilities
- Develop integrated campaigns across digital, content, social, PR, email, events.
- Create compelling propositions, messaging and campaign plans.
- Collaborate with stakeholders to uncover stories worth telling.
- Measure success with data and optimize performance.
- Manage PR agency to maximise media opportunities.
- Build awareness, engagement and qualified enquiries.
Skills
Education
Job description
Fusion21 is seeking a proactive marketing professional to lead integrated campaigns that raise their profile, strengthen brand and tell compelling stories.
You'll shape messaging, define audiences, collaborate with stakeholders and manage the PR agency to maximise coverage. This role demands creativity, data-driven decisions and a hands-on approach to campaign delivery.
Join a values-led organisation delivering social value across housing and public sectors with a clear impact focus.
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