Buyer - Gap

TN United Kingdom; London; On-site; GBP 40,000 - 70,000; Full time

Job summary

An established industry player is seeking a highly organized Buyer to shape the buying strategy for its multi-store and e-commerce business in the UK. This role involves planning and purchasing collections while tailoring product assortments to meet local customer demands. You will collaborate closely with various teams to drive sales growth and optimize inventory, ensuring a seamless customer experience across all platforms. If you have strong analytical skills, excellent communication abilities, and a passion for retail, this opportunity is perfect for you.

Qualifications

• Strong analytical and financial skills with experience interpreting sales reports.
• Excellent knowledge of inventory management principles and omni-channel retail operations.

Responsibilities

• Own the buying process for all GAP UK stores and e-commerce platforms.
• Analyse sales data, customer insights, and local market trends.
• Collaborate with marketing and store teams to align product availability.

Skills

Analytical Skills

Financial Management

Communication Skills

Inventory Management

Organizational Skills

Tools

Microsoft Office

Retail Systems

Job description

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We are looking for a highly organized and commercially-driven Buyer to shape the buying strategy for our multi-store and e-commerce GAP UK business. You will be responsible for planning and purchasing collections in line with GAP brand standards, while tailoring product assortments to the needs of each store and channel. Working closely with store management, e-commerce, and the franchisor’s merchandising teams, you will drive sales growth, optimize inventory, and deliver a seamless customer experience across all platforms.

Role Responsibilities:

• Own the buying process for all GAP UK stores and e-commerce platforms, in line with our Brand Strategy and seasonal frameworks.
• Analyse sales data, customer insights, and local market trends to shape buying decisions and identify regional opportunities.
• Plan seasonal and replenishment buys to support sales targets, inventory health, and margin objectives.
• Build strong relationships with GAP’s franchise teams to manage product selections, delivery calendars, and compliance requirements.
• Customise assortments where possible to reflect local customer demand while maintaining brand consistency.
• Collaborate with marketing, store teams and e-commerce teams to align product availability, visual merchandising, and promotional activity.
• Monitor stock levels, identify potential risks (overstock/understock), and recommend strategies for balancing inventory.
• Support seasonal planning, budgeting, and open-to-buy (OTB) processes.
• Track and report on product performance, key KPIs, and market feedback to inform future buys and improve profitability.
• Stay informed on competitor activities, regional retail trends, and customer behaviour to support strategic buying.

Role Requirements:

• Strong analytical and financial skills with experience interpreting sales reports and managing budgets.
• Excellent knowledge of inventory management principles and omni-channel retail operations.
• Strong communication and relationship-building skills, with the ability to work cross-functionally.
• High attention to detail, organizational skills, and ability to meet deadlines in a fast-paced environment.
• Proficiency with Microsoft Office (especially Excel) and retail systems.