Business Director

ESSENCEMEDIACOM; London; On-site; GBP 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a Business Director for a 12-month FTC to lead strategic communications for a major client in the entertainment sector. This role involves creating impactful campaigns across multiple regions, leveraging insights to drive business success. The ideal candidate will possess strong client servicing skills, a deep understanding of the media landscape, and the ability to inspire a multifunctional team. This dynamic position offers the opportunity to work on exciting film releases and engage with senior stakeholders in a fast-paced environment, making a significant impact on the client's marketing strategies.

Benefits

Inclusive team culture

Career development opportunities

Flexible working hours

Health and wellness programs

Qualifications

• Strong strategic and client servicing skills with leadership capabilities.
• Excellent presentation skills and ability to engage with stakeholders.

Responsibilities

• Lead strategic relationship with NBC Universal and manage client expectations.
• Deliver media strategy guidelines and ensure alignment with planning principles.

Skills

Strategic communications planning

Client servicing skills

Presentation skills

Knowledge of media landscapes

Leadership and influence

Education

Degree in Marketing or related field

Tools

TGI

Telmar

YouGov

Global Web Index

Job description

Description

Business Director (12 months FTC - maternity cover – starting April 2025)

Overview of job

Creating insightful, accountable communication strategies and campaigns that drive business success through content downloads and rentals for NBCUniversal across LATAM, EMEA, and APAC. Lead strategy, insight, and media planning in collaboration with the Business Director and planning team to deliver campaigns across 15+ markets.

This role focuses on NBCUniversal's Home Entertainment division, responsible for Digital Sales and Rentals. You’ll work on upcoming movie releases such as Jurassic World Rebirth, Downton Abbey 3, and Wicked Part 2.

Business Director – Strategy & Planning

The Business Director must deeply understand our client’s business and the home entertainment landscape, applying this knowledge to lead strategy workstreams and market updates. They will be the primary client contact for consumer research and will ensure strategies are translated into planning and activation across disciplines.

The NBCUniversal International team handles strategy, market coordination, insight, and pan-regional buying for Home Entertainment across LATAM, EMEA, and APAC.

Reporting of the role

This role reports to the Global Account Director for NBCUniversal.

3 best things about the job:

• The People: An inclusive, supportive team culture with productive, transparent, and collaborative client relationships.
• Owning the strategy: Setting strategic direction and aligning plans with strategic pillars.
• Entertainment marketing: A fast-paced, diverse category covering multiple markets and content types.

Responsibilities of the role:

The successful candidate should demonstrate the ability to:

Client Service / Leadership:

• Build strong relationships with NBC Universal’s marketing team and lead the strategic client relationship.
• Address key business challenges and communicate effectively with senior global stakeholders.
• Lead and inspire multifunctional teams, ensuring strategy delivery across media plans.
• Provide thought leadership on media and entertainment trends and consumer engagement.

Strategy & Planning:

• Deliver media strategy guidelines leveraging research and audience insights for title planning.
• Account for title, genre, format, and local market nuances in strategies and rationales.
• Share perspectives on the client’s overall communications across paid, owned, and earned media.
• Collaborate with the Digital Director to incorporate testing and campaign insights into strategies.
• Lead planning teams to ensure strategic alignment.
• Keep clients informed about changes in consumer and entertainment landscapes.

Finance and Operational:

• Ensure accurate timesheet and expense reporting by the planning and buying teams.
• Oversee financial approval, invoicing, and troubleshooting.

What you will need:

• Genuine enthusiasm for film and entertainment.
• Positive, motivating attitude that champions team successes.
• Strategic communication planning and implementation skills across media.
• Knowledge of pan-regional and local media landscapes.
• Excellent presentation skills (written and verbal).
• Familiarity with consumer research tools like TGI, Telmar, YouGov, Web Index.
• Strong communication and relationship management skills.
• Leadership qualities with integrity and professionalism.

Key Experience

• Experience in film or entertainment sectors is a plus.
• Managing senior stakeholders and complex client organizations.
• Media and communications planning experience.

Sounds good? We’d love to hear from you!

About Essence Media

EssenceMediacom is GroupM’s largest agency, committed to marketing innovation through data, analytics, and creative technology. It combines Essence’s performance-driven approach with MediaCom’s strategic media expertise.

Part of WPP and GroupM, we leverage extensive data, benchmarks, and capabilities to solve marketing challenges.

Our ambition is driven by continuous learning, investing in our people’s wellbeing, careers, and skills to grow our clients’ businesses.

With 10,000 employees across 120 offices in 96 markets, we serve global clients like adidas, Coca-Cola, Dell, Google, Mars, NBC Universal, P&G, Richemont, and Sony.

(Note: This is a UK-based role requiring the right to work locally)

Find out more at www.essencemediacom.com. Follow us on LinkedIn, Twitter, Instagram, and Facebook.