Business Development Representative - Merseyside

AG Barr; Liverpool; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading beverage company in Liverpool is seeking a Business Development Representative to support market share growth and brand visibility. The role involves driving distribution in stores and communicating brand plans effectively. Successful candidates will possess strong communication skills, a full driving license and a proactive approach to working. This position offers a competitive salary alongside various benefits including flexible holidays and a healthcare plan.

Benefits

Up to 33 days holiday

Healthcare Cash Plan

Flexible benefits

Life assurance

Pension

Qualifications

• Full driving licence essential.
• Fluent in English.
• Ability to work unsupervised.

Responsibilities

• Drive distribution of AG Barr products in stores.
• Sell and communicate brand plans to retailers.
• Ensure compliance with health and safety standards.

Skills

Strong communication skills

Self-motivated

Teamwork

Presentation skills

Flexibility

Job description

Overview

Job Title: Business Development Representative

Location: Liverpool

We are all about Being Your Best Barr None and having a career with real Moments that Matter. AG Barr employs around 850 people across the UK and is a responsible business that takes care of our people, values diversity, gives something back to communities and works to minimise environmental impact. For 150 years AG Barr has been building great brands and is home to some of the nation\'s favourite flavours including IRN-BRU, RUBICON, Boost, FUNKIN and MOMA. There has never been a better time to join us.

What we’re looking for…

As a Business Development Representative, you will sit within the National Field Sales Team and support our Symbols & Independents (S&I) business. The role requires you to take responsibility for supporting and delivering market share growth across a defined portfolio of stores, regardless of Route To Market (RTM).

Focusing mainly on driving AG Barr core brand distribution and visibility within Impulse outlets in a defined territory to achieve “model store” status. You will ensure the visibility of AG Barr brands is maximised through the placement of campaign and brand Point Of Sale (POS), with a particular focus on supporting our energy portfolio distribution plan where this role will be viewed as key. You will be part of a broader territory team and demonstrate strong teamwork skills with the ability to input into the broader team.

Your responsibilities

• Health Safety & Wellbeing - adopt a “Safety First” mindset and comply with all required H&S standards associated with this role (e.g., Safe Systems of Work, Pristine Principles, Site Risk Assessments).
• Driving distribution - of AG Barr Focus lines, ensuring specific stores stock our “must stock” lines and showcase new product development.
• Embedding our energy portfolio and Focus 5 Brands - drive improved rate of sale and distribution on key energy and 500ml packs regardless of RTM.
• Sales KPI delivery – including but not limited to market share growth, scorecard improvement, new accounts, display, POS placement, availability, etc.
• Brand Plan Activation/In-Store Activation - sell and communicate brand plans locally, educate retailers and ensure KPIs are achieved (e.g., for tactical activation and new products).
• Relationship Building - work cross-functionally; participate in targeted tactical activity drives such as new product launches and seasonal merchandising.
• Demonstrating market share growth in defined territory via scorecard improvement.
• Presenting brands via prepared presentations and securing a commitment to purchase; educate retailers on the Soft Drink category and assist with remerchandising where needed.
• Completing admin as required (order sheets, call reports).
• Build brand awareness through excellent in-store execution.
• Build distribution that matches our brand portfolio to the customer type regardless of RTM.
• Improve distribution of key brands in line with the company marketing plan.

What you’ll bring

• Full driving licence essential
• Strong communication skills
• Ability to work in a team and good personal leadership
• Self-motivated with the ability to work unsupervised
• A good standard of presentation skills
• Ability to communicate internally using account performance data and demonstrate strong in-store execution
• Fluent in English
• Flexibility to attend monthly team meetings that may require overnights

What we offer

We believe in creating a diverse and inclusive culture where your voice can be heard. Our skilled, loyal and committed people are critical to the future success of AG Barr, which is why we invest in our employees to develop their talent.

We offer a competitive salary and benefits package including:

• Up to 33 days holiday (depending on shift pattern)
• Flexible holiday trading
• Living Wage Employer
• Healthcare Cash Plan
• Peppy Health
• Flexible benefits (discounts, cashbacks, gym memberships, technology purchases, etc.)
• Life assurance
• Save as you earn scheme
• Staff sales discount
• Free AG Barr products during working day
• Pension
• Annual salary review
• Ongoing professional development

And much more!

To find out more about what it is like to work for AG Barr, please visit our careers platform here.

We are an equal opportunities employer and happy to discuss any reasonable adjustments that may be needed for successful candidates with a disability, health or mental health condition.

While we have highlighted our ideal requirements for this role, we are realistic that the successful candidate probably won\'t meet every single requirement in this advert. We encourage you to submit an application as you may be just what we are looking for. Apply now!

Speculative CVs from agencies will not be accepted.

Latest closing date for applications is 22nd October.

Please note, we may close vacancies early where we receive significant numbers of applications, so apply now!

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