Business Development Representative

Smart Energy Training; Cleckheaton; Hybrid; GBP 25,000 - 31,000; Full time

Benefits offered by this job

Hybrid work model

Career progression

25 days holiday + holidays

Job summary

Smart Energy Training, part of Realise Training Group, is seeking a proactive Business Development Representative to drive new business and build strong employer partnerships across key regions in the UK. The role blends sales outreach, content-led engagement, and multi-channel communication, with office and home-based work and occasional training-centre visits.

You will use tools like HubSpot, Lusha, SalesQL and Apollo to locate prospects, manage outreach, and report activity, while

Qualifications

• Experience in sales, business development or employer engagement roles.
• Experience in apprenticeships, training or education sector.
• Experience or interest in content creation and social selling.
• Knowledge of government-funded programmes including Apprenticeships, Bootcamps and Adult Skills Fund provision.

Responsibilities

• Generate new business opportunities and build a strong employer lead pipeline.
• Promote training provisions across gas, electrical, plumbing, and renewable sectors.
• Reach out to potential customers via phone, email, LinkedIn, WhatsApp and other social platforms.
• Utilise CRM and sales tools to identify prospects, manage outreach, and track activity.
• Support content creation and sharing to drive engagement and brand awareness.
• Build long-term employer relationships and understand workforce needs.

Skills

Sales experience

Business development

Employer engagement

Content creation

Social selling

Communication skills

Relationship-building

Target-driven

Team collaboration

Education sector knowledge

Tools

HubSpot

Lusha

SalesQL

Apollo

Job description

Are you a driven sales professional who enjoys building pipelines, creating content, and engaging customers across multiple channels? This is your chance to make a real impact.

At Smart Energy Training, part of the Realise Training Group, we deliver high-quality training and apprenticeships across gas, electrical, plumbing, and renewable sectors, and we’re growing fast. We’re looking for proactive Business Development Representatives to drive new business and build strong employer partnerships across key regions.

This is a modern Business Development role combining sales, outreach, and content-led engagement. You’ll be actively using phone, email, social media, and digital tools to generate interest and convert opportunities, while working between the office and home, and visiting training centres for meetings when required.

What you’ll be doing

• Generating new business opportunities and building a strong pipeline of employer leads
• Promoting our training provision across gas, electrical, plumbing, and renewable sectors
• Reaching out to potential customers via phone, email, LinkedIn, WhatsApp, and other social media platforms
• Using our tech stack (HubSpot, Lusha, SalesQL, Apollo and other systems) to identify prospects, manage outreach, and track activity
• Supporting the creation and sharing of content to drive engagement and brand awareness
• Engaging with employers to understand workforce needs and recommend suitable training solutions
• Building and maintaining long-term employer relationships
• Working closely with internal teams to ensure a smooth learner journey from enquiry to enrolment
• Confidence using phone, email, and social media as outreach tools
• Familiarity with platforms such as LinkedIn, WhatsApp, and TikTok
• Comfortable using or learning CRM and sales tools (e.g. HubSpot, Lusha, SalesQL, Apollo)
• Target-driven with a proactive, energetic, and resilient approach
• Strong communication and relationship-building skills
• A genuine interest in education, skills, and workforce development
• Experience in a sales, business development, recruitment, or employer engagement role
• Experience in apprenticeships, training, or education sector
• Experience or strong interest in content creation and social selling
• Knowledge of government-funded programmes including Apprenticeships, Bootcamps and Adult Skills Fund provision
• Experience booking appointments or generating qualified sales opportunities

Salary and benefits

• £28,000 basic salary plus circa £3,000 OTE sales bonus.
• 37.5 hours per week (typically Monday to Friday).
• 25 days’ holiday plus public and bank holidays, Birthday and Christmas Eve leave.
• Career progression and development opportunities.
• Supportive and collaborative team culture.
• Modern, well-equipped training facilities.
• Opportunity to make a lasting impact on apprentices entering the plumbing and gas industries.

About Us

• Smart Energy Training delivers specialist training across gas, plumbing, electrical, renewable energy and smart technologies to help develop the skilled workforce of the future.
• We combine industry expertise with a passion for developing people through high-quality training, apprenticeships and workforce development programmes.
• Our mission is simple: to deliver outstanding training that equips learners with the knowledge, skills and confidence to succeed in a rapidly evolving industry.
• We promote the wellbeing of our learners and employees and are fully committed to safeguarding, safer recruitment and fulfilling our Prevent Duty obligations.
• All successful applicants will undergo a DBS and online search check at offer stage. Proof of qualifications and Right to Work in the UK is required.
• Smart Energy Training is proud to be part of Realise Training Group, which has been delivering exceptional training for over 35 years. Together, we support thousands of learners every year across the UK and are proud to be part of the AQA charity group.