Business Development Manager - Social & Supported Housing

Lloyds Banking Group; Leeds; Hybrid; GBP 59,000 - 67,000; Full time

Job summary

Lloyds Banking Group is seeking a Business Development Manager for their Social & Supported Housing team. The role involves driving franchise growth and delivering tailored banking solutions with a focus on social impact and client relationship management. Candidates should have relevant sector expertise and strong analytical skills to succeed in this meaningful position.

Benefits

Generous pension contribution of up to 15%

Annual performance-related bonus

Share schemes including free shares

Discounted shopping benefits

30 days’ holiday plus bank holidays

Wellbeing initiatives and generous parental leave policies

Qualifications

• Confirmed experience in sector-specific origination strategies, ideally within housing.
• Strong understanding of housing demand and funding structures.
• Experience planning and delivering marketing initiatives.

Responsibilities

• Design and implement a sector-specific origination strategy.
• Develop understanding of housing demand and key stakeholders.
• Identify emerging issues and unmet needs.

Skills

Sector Expertise

Market Knowledge

Analytical Thinking

Relationship Leadership Skills

Solution Evaluation

Job description

End Date

Thursday 10 July 2025

Salary Range

£59,850 - £66,500

We support flexible working – click here for more information on flexible working options

Flexible Working Options

Hybrid Working, Job Share

Job Description Summary

.

Job Description

Job Title:Business Development Manager - Social & Supported Housing

Location:Bristol, Birmingham, Edinburgh, Glasgow, Leeds or Manchester

Salary:£59,850 - £66,500

Hours: Full time

Working Pattern: Our work style is hybrid, which involves spending at least two days per week, or 40% of your time, at our above offices.

About This Opportunity:

Are you passionate about making a significant impact through your work?

We have an exciting opportunity for a Business Development Director to join our Social & Supported Housing team. In this pivotal role, you’ll work alongside the Head of Social and Supported Housing to drive franchise growth and deliver tailored banking solutions to clients across the sector.

You’ll support clients with a full suite of banking services, including lending, deposits, and a wide range of financial products—helping them achieve their goals while delivering social value.

This is a critically meaningful role that contributes directly to our Group Social Housing Initiative (SHI), aligning commercial success with social purpose and impact.

What you’ll be doing:

• Origination Strategy:Design and implement a sector-specific, sector-led origination strategy aligned with market opportunities and organisational goals.
• Market Insight:Develop deep understanding of housing demand, funding structures, and key public and private sector stakeholders.
• Relationship Management:Be a phenomenal partner with key professional contacts and non-paid introducers to support business development.
• Needs Identification:Identify emerging issues and unmet needs, analysing root causes and potential barriers to advise strategic responses.
• Solution Evaluation:Assess sophisticated, expertise-led solutions against multiple criteria to resolve best fit for business needs.
• Customer & Market Planning:Deliver plans for key product, service, or marketing areas, advised by data analysis and under senior mentorship.

Why Lloyds Banking Group:

If you think all banks are the same, you’d be wrong. We’re an innovative, fast-changing business that’s shaping finance as a force for good. A bank that’s empowering its people to innovate, explore possibilities and grow with purpose.

What you’ll need:

• Sector Expertise:Confirmed experience in developing and implementing sector-specific origination strategies, ideally within housing or related markets.
• Market Knowledge:Strong understanding of housing demand dynamics, funding structures, and the roles of public and private sector stakeholders.
• Planning & Delivery: Experience in developing and delivering plans for products, services, or marketing initiatives, with the ability to work independently and under senior guidance.
• Relationship Leadership Skills:Confirmed ability to lead and influence key professional relationships, including introducers and strategic partners.
• Analytical Thinking:Ability to analyse complex data from multiple sources to identify trends, emerging issues, and their potential business impact.
• Solutions:Proficient at assessing and proposing personalised solutions that meet business demands.

About working for us:

Our ambition is to be the top tier UK business for diversity, equity and inclusion supporting our customers, colleagues and communities, and we’re committed to creating an environment in which everyone can thrive, learn and develop.

We were one of the first major organisations to set goals on diversity in senior roles, create a menopause health package, and a dedicated Working with Cancer Initiative.

We offer reasonable workplace adjustments for colleagues with disabilities, including flexibility in office attendance, location and working patterns. And, as a Disability Confident Leader, we guarantee interviews for a fair and proportionate number of applicants who meet the minimum criteria for the role with a disability, long-term health or neurodivergent condition through the Disability Confident Scheme.

We provide reasonable adjustments throughout the recruitment process to reduce or remove barriers. Just let us know what you need

We also offer a wide-ranging benefits package, which includes:

• A generous pension contribution of up to 15%
• An annual performance-related bonus
• Share schemes including free shares
• Benefits you can adapt to your lifestyle, such as discounted shopping
• 30 days’ holiday, with bank holidays on top
• A range of wellbeing initiatives and generous parental leave policies

Ready for a career where you can have a positive impact as you learn, grow and thrive?Apply today and find out more.

At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.

We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.