Business Development Manager - Health Hub - 18m FTC

BOOTS; London; On-site; GBP 100,000 - 125,000; Full time

Job summary

A leading health and beauty retailer in the UK is seeking a Digital Development Manager to drive the growth of their digital healthcare business. This role involves implementing marketing strategies, cultivating partnerships, and optimizing performance metrics. The ideal candidate will have strong business development experience, a passion for digital healthcare, and the ability to engage with various teams to achieve strategic goals. Competitive benefits are included with the position.

Benefits

Boots Retirement Savings Plan

Discretionary annual bonus

Generous employee discounts

Flexible benefits scheme

Access to free counseling through TELUS Health

Qualifications

• Develop strategy for third-party outreach, including pharmaceutical companies.
• Engage with diverse teams and stakeholders.
• Create project plans and monitor progress.

Responsibilities

• Implement marketing strategies for Health Hub revenue growth.
• Cultivate relationships with third-parties and partners.
• Review performance revenue and sessions for optimization.

Skills

Business development experience

Passion for digital and healthcare

E-commerce or similar experience

Confidence in cross-team engagement

Ability to create project plans

Enthusiasm for seeking new opportunities

Tools

GA

Contentsquare

Job description

Role: Digital Development Manager - Health Hub

Contract: 18 Month FTC

Shift pattern: Full Time

Location: Nottingham Support Office

Closing date: 29th August 2025

Recruitment Partner: Matthew Nelligan

About the role

Growing our digital healthcare business is a key strategic initiative, and we're transforming the way digital healthcare is delivered both in stores and online. The Boots Health Hub is our advice led ecosystem, built with our customers' needs in mind, bringing together advice, services and retail into one environment. This fast-paced team builds great relationships with our suppliers and cross functional support office teams to ensure we can meet the ever-changing needs of our patients and customers.

As the Digital Commercial Specialist, you will be a vital part of the team, driving traffic, accelerating growth and increasing sales, gross profit and customer engagement generated via the Boots Health Hub.

Key responsibilities

• Explore and implement marketing strategies focused on Health Hub revenue and performance metric growth
• Design strategy for funded growth, by working with BMG and pharma colleagues to build out prospects for targeting and to tailor communications and outreach to these third parties
• Manage and cultivate relationships with third-parties, partners, and service providers to ensure effective collaboration alongside seeking out new partnerships to elevate the Health Hub
• Work closely with the wider team to consistently review performance revenue and sessions, to further optimize and make improvements
• Collaborating with multiple teams and stakeholders in order to deliver one vision
• Key link up between Health Hub and Category teams, seeking out opportunities for growth and brand awareness
• Lead on activations with BMG, ensuring consistent brand funding across the Health Hub and that revenue targets are achieved
• Briefing to the Digital design team to create and publish optimisations, ensuring efficiency and accuracy

What you'll need to have

• Business development experience - able to develop a strategy for third party outreach, including pharmaceutical companies and brands, to bring additional revenue and new opportunities to the boots.com digital content proposition
• Passionate about digital, healthcare, and digital advice/content
• Digital experience working in an e-commerce or similar role
• Confidence in engaging with others and working across different teams, collaborating and holding others to account
• Ability to create project plans, organise actions and tasks of self and others, and monitor progress against the plan
• Enthusiastic and excited to seek out new opportunities
• Have a "can do" attitude and be able to work independently and at pace
• Experience of using reporting systems such as GA and insight tools like Contentsquare

Our benefits

• Boots Retirement Savings Plan
• Discretionary annual bonus
• Generous employee discounts
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
• Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at boots.jobs/rewards. Exclusions may apply, eligible roles only. Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate.

Why Boots

At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, with you, we change for the better.

What's next

Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.

This role requires the successful candidate to complete a Pre-employment check after receiving an offer. Depending on your location you will be asked to submit either a DBS (Disclosure & Barring Service), PVG (Protection of Vulnerable groups) or an Access NI Check.

Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.