Business Development Manager, Advertisers

Nielsen; City of Westminster; On-site; GBP 45,000 - 70,000; Full time

Job summary

A leading global measurement and data analytics company is seeking a Business Development Manager to manage local and regional clients in the Advertiser Commercial division. This role involves setting up strategic growth plans and achieving targets for renewals and new business. The ideal candidate will have strong commercial acumen and negotiation skills. This position is full-time based in London.

Qualifications

• Proficient in managing both local and regional clients.
• Ability to achieve and exceed targets for renewals and new business.
• Experience with high level negotiations.

Responsibilities

• Manage local and regional clients in the Advertiser Commercial division.
• Set up and deliver a strategic growth plan.
• Develop commercial opportunities with new Local big Advertisers.

Skills

Commercial Acumen

Pipeline Management

Negotiation Skills

Presentation Skills

Knowledge of Audience measurement solutions

Knowledge of advertising and media market

Tools

Salesforce

Job description

Business Development Manager, Advertisers

Nielsen

• London


• Permanent


• Full-time

• 14 hours ago


• Apply easily

Company Description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it's consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

Aim of the position:

• Manage local (Market) or regional Clients in the Advertiser Commercial division


• Set up and deliver a strategic growth plan focused on the clients who are part of the assigned client portfolio and white space


• Support the Advertisers & Agencies leadership team in finding new growth opportunities in the local market or on specific regional targets.


• Develop commercial opportunities with new Local big Advertisers


• Be constantly updated on product and solutions as well as the market landscape and strategic relations.

Qualifications

Responsibilities:

• Achieve and exceed targets for renewals and new business


• Manage portfolio of clients including local, regional and global stakeholders for existing revenue, including high level negotiations, as well as new partnership opportunities and account developments.


• Own and develop relationships with strategic Advertisers for upsell, cross sell and timely renewals.


• Support the Advertisers & Agencies growth initiative via outreach to White Space Advertisers, adopting sales initiatives and available tools (including but not limited to Sales Navigator, Salesloft and Comvergence) working across finance and IT verticals


• Quarterly Business Reviews with clients to ensure partnership and collaboration across their business challenges.


• Proactive with sharing knowledge across the team, aiding collaboration and upskilling.


• Be constantly updated on product and solutions as well as the market landscape and strategic relations.


• Utilise Salesforce to track the entire sales and contract renewal cycle, with a focus on accurate forecasting of revenue.


• Work in cooperation with the Delivery team in engaging the client and defining/collecting the client's KPIs

Skills:

• Commercial Acumen


• Pipeline Management


• Negotiation Skills


• Presentation Skills


• Knowledge of Audience measurement solutions, particular Nielsen ONE, Media Analytics and Ad Intel


• Knowledge of the advertising and media market landscape

Additional Information

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Nielsen

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Company DescriptionAt Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it's consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.Job DescriptionAim of the position :Manage local (Market) or regional Clients in the Advertiser Commercial divisionSet up and deliver a strategic growth plan focused on the clients who are part of the assigned client portfolio and white spaceSupport the Advertisers & Agencies leadership team in finding new growth opportunities in