Business Development Executive - Wholesale & Impulse

Kepak Group; Kirkham; On-site; GBP 28,000 - 50,000; Full time

Benefits offered by this job

Company Pension

Further Education support

Bike to Work Scheme

Long Service Awards

GroceryAid Employee Assistance Program

Corporate gym membership

BUPA Cash plan

Job summary

Kepak is seeking a proactive Business Development Executive to grow distribution and sales across UK wholesale and convenience channels. You will build strong customer partnerships, identify and convert new opportunities, and drive product availability with regional customers.

You will monitor market trends, collaborate with cross-functional teams, and contribute to successful launches and campaigns while delivering revenue growth in a field-based role.

Qualifications

• Third-level qualification or equivalent in Business, Sales, Marketing or related discipline.
• 3+ years experience in FMCG sales, field sales, wholesale, convenience or customer-facing roles.
• Demonstrated ability to deliver sales growth, distribution gains and customer development objectives.
• Strong relationship-building and customer engagement skills.
• Experience managing territory plans, call cycles and opportunity pipelines.
• Good commercial awareness and understanding of sales fundamentals.
• Ability to analyse performance data and identify opportunities for improvement.
• Proficient in CRM systems, Microsoft Office and sales reporting tools.
• Self-motivated, resilient and able to operate independently in a field-based environment.

Responsibilities

• Drive Customer Growth by building relationships with buying groups, depots, branches and regional customers.
• Increase Distribution & Product Availability by delivering listing targets and securing shelf space.
• Execute Best-in-Class Activation with in-market execution and activation programmes.
• Deliver Commercial Success by achieving volume, revenue and margin targets.
• Be the Voice of the Market by monitoring competitor activity and sharing insights with the team.
• Collaborate Across the Business with National Account Managers, Marketing and Supply Chain.

Skills

Higher education degree

3+ years FMCG sales

Sales growth delivery

Relationship building

Territory management

Commercial awareness

Data analysis

CRM / MS Office

Self-motivated

Education

Third-level qualification

Tools

CRM systems

Microsoft Office

Sales reporting tools

Job description

Kepak is a leading food company with manufacturing sites across Ireland and the UK. The Group operates across three divisions: the Foods Division, Meat Division UK, and Meat Division Ireland. Guided by our values—Responsibility, Ambition, Passion for Food, and Teamwork,we are committed to operating as a successful, sustainable, future-ready business that is a great place to work. We supply fresh and value-added meat based products to retail and foodservice through private label and our own brands, including Rustlers, Big Al's and John Stone.

Kepak Foods Division

Kepak Foods Division is a key growth engine within the Group, focused on delivering branded and value-added products across chilled convenience, ambient and frozen categories. Operating across the UK, Ireland and selected European markets, the Division serves both retail and foodservice customers through a strong portfolio of innovative brands and customer-led solutions from our manufacturing facilities.

Are you a driven sales professional who thrives on building relationships and delivering growth in the wholesale and convenience sector?

At Kepak, we're looking for an ambitious Business Development Executives to drive distribution, visibility, and profitable sales growth across buying groups, wholesalers, cash & carry depots, and regional customers throughout the UK. This is a fantastic opportunity to play a key role in expanding our market presence while working with some of the most recognised brands in the category.

What You'll Be Doing

As our Business Development Executive, you'll be the face of Kepak in the market, developing strong customer partnerships and turning opportunities into long-term growth.

Drive Customer Growth

• Build and strengthen relationships with buying groups, depots, branches, and regional customers.
• Identify, develop, and convert new business opportunities.
• Expand distribution across existing and prospective customers.

Increase Distribution & Product Availability

• Deliver agreed distribution, listing, and outlet coverage targets.
• Secure listings and increase availability of priority product ranges.
• Support successful product launches and promotional activity.

Execute Best-in-Class Activation

• Bring customer plans to life through effective in-market execution.
• Deliver depot days, customer engagement events, and activation programmes.
• Support NPD launches and key commercial campaigns.

Deliver Commercial Success

• Achieve volume, revenue, and margin targets.
• Maximise the return on promotional and activation investments.

Be the Voice of the Market

• Monitor competitor activity, pricing, ranging, and promotions.
• Share customer insights and market intelligence with the wider commercial team

Collaborate Across the Business

• Partner closely with National Account Managers, Marketing, Category, and Supply Chain teams.

• Third-level qualification or equivalent experience in Business, Sales, Marketing or a related discipline.
• 3+ years experience in FMCG sales, field sales, wholesale, convenience or customer-facing commercial roles.
• Demonstrated ability to deliver sales growth, distribution gains and customer development objectives.
• Strong relationship-building and customer engagement skills.
• Experience managing territory plans, call cycles and opportunity pipelines.
• Good commercial awareness and understanding of sales fundamentals.
• Ability to analyse performance data and identify opportunities for improvement.
• Proficient in CRM systems, Microsoft Office and sales reporting tools.
• Self-motivated, resilient and able to operate independently within a field-based environment.

What can we offer you?

• Company Pension
• Further Education support
• Bike to Work Scheme - You can buy a bike and safety equipment through a salary sacrifice scheme which reduces your taxable income – meaning you pay less tax!
• Long Service Awards - We recognise, acknowledge and award the dedication and valuable contribution of long serving employees
• GroceryAid Employee Assistance Program - help with a wide range of topics including mental health and wellbeing support, family and relationship advice, debt management, back to work support, and counselling for all Kepak colleagues and their families.
• Corporate gym membership at Ribby Hall Village
• BUPA Cash plan free of charge

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