Business Development Executive

Unity Resourcing Ltd; United Kingdom; On-site; GBP 26,000 - 30,000; Full time

Job summary

A leading recruitment agency is seeking a Business Development Executive based in Ripon. This role involves managing the full sales cycle, reaching out to prospects, and delivering tailored solutions to B2B clients. The ideal candidate has a strong background in B2B sales, excellent negotiation skills, and the ability to secure high-value accounts. Standard benefits include a salary range of £26,000 - £30,000 along with bonuses and extensive professional development opportunities.

Benefits

Salary range of £26,000 - £30,000

Bonus scheme

Healthcare cash plan

23 days annual leave

Qualifications

• Understanding of B2B sales and lead generation.
• Experience securing high value accounts (£250k - £1M).
• Strong negotiation and communication skills.

Responsibilities

• Reach out to prospects through calls and emails.
• Manage the full sales cycle.
• Build strong relationships and deliver value.

Skills

B2B sales

Lead generation

Negotiation skills

Communication

Time management

Interpersonal skills

Job description

Overview

Business Development Executive

Salary: £26,000 - £30,000 DOE + bonus scheme, and excellent benefits (23 days annual leave + stats, healthcare cash plan, and more)

Location: Ripon

Our client is a specialist in eCommerce, sales, warehousing, and distribution, working in partnership with some of the UK’s most recognisable and trusted brands.

This is a fantastic opportunity to join a supportive, high-energy team where your ambition will be rewarded with professional growth, skill development, and excellent earning potential.

As a Business Development Executive, you’ll be at the forefront of our client’s new business efforts:

• Reaching out to prospects through calls, emails, and LinkedIn
• Identifying customer needs and introducing tailored product and service solutions
• Building strong, lasting relationships and delivering value to each B2B client
• Managing the full sales cycle from first contact to closing the deal

Responsibilities include:

• Research and identify target companies and key decision-makers
• Execute outbound outreach via phone, email, and social platforms (LinkedIn)
• Maintain deep knowledge of the client’s products and services, along with the industry trends
• Manage the full sales cycle- including formal tender processes
• Lead strategic outreach campaigns
• Qualify inbound and outbound leads to assess fit and potential
• Build strong initial relationships with prospects
• Deliver compelling sales pitches and product demonstrations, understanding client needs and tailor solutions
• Follow up consistently and nurture prospects through the pipeline
• Prepare proposals, quotations, and manage the negotiation process
• Close deals and ensure a smooth handover to the Customer Success Team
• Maintain detailed and accurate records of all interactions and outcomes within the CRM
• Collaborate with sales/marketing to optimise campaign content and lead quality
• Provide valuable feedback based on client interactions to help improve sales strategy and materials
• Meet or exceed targets for meetings booked, qualified leads, and conversions.

Candidate Requirements

• Understanding, interest and experience in B2B sales & lead generation with strong commercial acumen
• Proven experience of securing high value accounts (£250k - £1M)
• Strategic mindset, with strong negotiation skills
• Excellent communicator with strong interpersonal and influencing skills
• Confident presenter with the ability to handle objections and persuade decision-makers
• IT Literate
• Highly organised with effective time management and pipeline control
• Collaborative team player with a positive, can-do approach

If you’re ready to accelerate your sales career and want to be part of a company where your energy and ideas will make a real impact, we’d love to chat. Apply now or reach out directly to Unity Resourcing.