Business Development Executive

Birketts LLP; Ipswich; Hybrid; GBP 38,000 - 52,000; Full time

Benefits offered by this job

Long Service holiday award

Private Healthcare with BUPA

Staff Profit Share and Individual Bonu

Salary sacrifice (Pensions)

Life Assurance - 4 x salary

CSR Day

Enhanced Maternity/Paternity Leave

Subsidised gym membership

Electric car scheme

Dress for your Day Policy

Job summary

Birketts LLP is seeking a Business Development Executive to support designated practice and sector groups across a flexible hybrid model. The role involves developing strategic plans, driving lead-generation, and coordinating events in collaboration with the Events and Sponsorship Team.

You will work with the CRM and Data Team to enhance dashboards and client insights, helping the Leads identify new business and client segments while ensuring ROI is front of mind.

Qualifications

• Solid background in business development and marketing in a professional services environment.
• Strong interest in industry and sector trends.
• Excellent written and verbal communication with attention to detail.
• Well-developed interpersonal skills to influence senior stakeholders.
• Understanding of marketing and business development processes.

Responsibilities

• Support practice group and sector teams to develop and deliver strategic plans and budgets.
• Monitor spend against budget and report ROI.
• Coordinate regular practice and sector group meetings and respond to queries.
• Develop and maintain marketing collateral and content across channels.
• Collaborate with CRM, Events, and PR teams to maximise opportunities.

Skills

Business development

Marketing experience

Stakeholder management

CRM experience

Data analysis

Tools

Intapp dashboards

CRM systems

Job description

Birketts is a full service, UK Top 50 law firm. With a heritage spanning 160 years, we have more than 700 lawyers and legal professionals and over 600 staff based in Bristol, Cambridge, Chelmsford, Ipswich, London, Norwich and Sevenoaks. We advise businesses, government and public sector organisations and individuals in the UK and internationally across four principal practice groups: Real Estate, Corporate Services, Dispute Resolution and Private Client.

The team you will join

Our Business Development and Marketing Team sits within our wider Business Services Division. The team work together in support of the firm’s vision, mission and values. The team are responsible for the firm’s Business Development, PR and Communications, CRM, Campaigns and Events, as well as tender and proposal management.

With the benefit of professional qualifications, experience, knowledge of targets and our client base, the team direct activity to support the firm’s strategic objectives; for all business development and marketing activity. As a KPI focussed team, they are keen to measure and track activity and review return on investment.

The team support our firm-wide vision to be the standout law firm for client experience, we continue to support delivery of a differentiated services and at the heart of what we do is build and drive the awareness of the Birketts’ brand to support firm wide growth.

The work you will be doing

This role can be based from any of our office locations, Ipswich, Cambridge, Norwich, Chelmsford, London, Sevenoaks and Bristol with a flexible hybrid working model.

The Business Development Executive (BDE) will play a key role in driving the success of the firm’s designated practice and sector groups, as set out under Accountabilities below. The BDE will develop an in-depth understanding of these groups, their priorities and their markets.

• Responsible for supporting the following practice group teams ( Employment, Private Wealth Disputes, Court of Protection)
• Responsible for supporting the following sector groups (Food and Beverage & Financial Services)
• Work with the Leads of the responsible practice group teams and sector groups to develop and deliver their strategic business plans and budgets.
• Monitor spend against budget and report on return on investment (ROI), ensuring that business development activities remain within budget and meet agreed objectives.
• Proactively support, contribute to and coordinate regular practice and sector group meetings, both core and wider where appropriate.
• Act as the first point of contact for business development and marketing queries from the responsible practice group teams and sector groups, triaging requests according to the strategic priorities of the teams and the firm, with ROI front of mind.
• Work with the CRM and Data Team to support Practice Team Leads and Sector Team Leads in using and developing their Intapp dashboards, with a focus on producing robust lead-generation information.
• Support the Leads of the responsible practice group teams and sector groups in identifying potential new areas of business and client segments.
• Support the Leads of the responsible practice group teams and sector groups in identifying, coordinating and project-managing events and sponsorships, working closely with the Events and Sponsorship Team and keeping ROI front of mind.
• Work with the Client Development Team to ensure close collaboration between the Leads of the responsible practice group teams and sector groups and the Enterprise Client Programme.
• Work with the Bids Team to produce bids relating to the responsible practice group teams and sector groups.
• Ensure that the Leads of the responsible practice group teams and sector groups are aware of all relevant bid opportunities.
• Work with the Digital Team and the Leads of the responsible practice group teams and sector groups to ensure that practice- and sector-related content across the firm’s website, intranet and social media channels remains current and relevant through regular review and updates.
• Direct the drafting and production of marketing collateral for responsible practice group teams and sector groups and ensure that this is kept up to date.
• Work with the PR Team to identify external opportunities to promote the work of the responsible practice group teams and sector groups.
• Work with the Leads of the responsible practice group teams and sector groups to develop thought leadership programmes, including campaigns and products that demonstrate creativity and innovation.

Please note that this job profile is not an exhaustive list of duties but merely an outline of the key components of the role. You may be required by your line manager to take on additional responsibilities when requested.

What we are looking for

• A solid background in business development and marketing, with broad experience across the full marketing mix, ideally gained in a professional services environment.
• A strong interest in industry and sector trends.
• Excellent written and verbal communication skills, with a high level of attention to detail.
• Well-developed interpersonal skills, with the ability to persuade and influence senior stakeholders.
• A strong understanding of marketing and business development processes.
• A collaborative team player who builds positive relationships with colleagues, peers, partners and clients, and demonstrates diplomacy, active listening and influencing skills.
• A proactive approach and a can-do attitude.
• Enthusiasm and determination, with the ability to address and overcome obstacles to make progress.
• The ability to apply broad knowledge to analyse problems, recommend solutions and, where appropriate, implement them.
• A consistent track record of delivering excellent service to internal clients.
• Effective project management skills, including the ability to plan and prioritise competing demands and meet team deadlines.
• A strong understanding of the firm's business and marketplace.
• The ability to work effectively under pressure.
• Knowledge of CRM or data management systems and their functionality.

Hybrid Working

Birketts is a flexible business which has embraced a hybrid working model where our colleagues enjoy a mix of home and office working. This role attracts a split of 60% office days and 40% working from home days per week.

We welcome applications from people looking for flexible, agile, and part-time roles and we are happy to explore your preferred working patterns as part of your application.

As a Birketts colleague, you will be eligible to receive a wide range of benefits:

• Long Service holiday award - 1 extra week every 10 years continuous service
• Private Healthcare with BUPA (offered after probation is passed)
• Staff Profit Share and Individual Performance Bonus Scheme
• Salary sacrifice (Pensions, Staff Profit Share)
• Life Assurance - 4 x salary / Permanent Health Insurance
• Paid CSR Day
• Enhanced Maternity/Paternity Leave
• Subsidised gym membership
• Electric car scheme
• Dress for your Day Policy

You can find out more on our website: https://www.birketts.co.uk/recognition-reward-benefits/

Inclusivity and Culture

At Birketts, our culture is driven by ambition and a commitment to positively impact all the communities we serve. We are dedicated to the success, development, and wellbeing of our colleagues, helping them achieve their goals and seize the opportunities that come with our growth.

Birketts is committed to being an Equal Opportunity Employer. Our policy is unequivocal: we do not tolerate discrimination based on age, disability, sex, race, religion or belief, gender reassignment, marriage or civil partnership, pregnancy or maternity, or sexual orientation.

We pride ourselves on being an inclusive organisation that actively promotes equality of opportunity for all, valuing the right mix of talent, skills, and potential. We welcome applications from a diverse range of candidates, and selection for roles is based solely on individual merit.

If you require this advert in an accessible format, please visit https://diversityjobsgroup.com/company/birketts/

Artificial Intelligence (AI)

At Birketts, we recognise the evolving role of artificial intelligence (AI) in the legal profession and recruitment. We welcome innovation and understand that candidates may use AI tools to support their job applications. However, we expect all applicants to use AI responsibly and ethically.

Our expectations regarding AI use in applications:

• Your application should reflect your own voice, experiences, and insights. AI may assist in structuring or refining your responses, but it must not replace your personal input.
• Do not use AI to misrepresent your qualifications, experiences, or skills. Any form of exaggeration or fabrication may result in rejection from the process.
• If you have used AI tools to assist with your application, be prepared to discuss how and why you used them during the interview process.
• Do not submit content generated by AI tools that may include personal or sensitive data not intended for public disclosure.
• AI-generated content should be reviewed and edited by you to ensure accuracy, relevance, and alignment with the role and our firm’s values.

We are committed to fair and inclusive recruitment practices. The use of AI should enhance, not compromise, your application. We encourage candidates to demonstrate critical thinking, commercial awareness, and a genuine interest in our firm.

If you have any questions about our expectations or the use of AI in your application, please contact our Talent Acquisition Team via [e-mail]