Lead Generator

Willing Recruitment; Reading; On-site; GBP 16,531 - 19,286; Part time

Job summary

Willing Care Recruitment in Reading is seeking a part-time Business Development Coordinator to support our Business Development Executive by introducing Willing Care Recruitment to new businesses, identifying opportunities, and booking meetings.

You’ll be the first point of contact for potential clients, helping us build relationships and open doors across the healthcare, social care, and early years sectors.

Qualifications

• Experience in business development, lead generation, telesales, outbound sales, or a similar client-facing role.
• Confident making high volumes of outbound calls.
• Excellent communication and relationship-building skills.

Responsibilities

• Make proactive outbound calls to prospective clients across healthcare, social care, and early years.
• Research organisations and identify key decision-makers.
• Introduce Willing Care Recruitment and the services we offer.
• Generate qualified leads and book meetings for the Business Development Executive.
• Build rapport with prospective clients and develop long-term relationships.
• Follow up with businesses to nurture opportunities and keep conversations moving.
• Maintain accurate records of all activity in our CRM system.
• Support pipeline management by keeping client information organized and up to date.
• Work towards daily, weekly, and monthly activity and lead generation targets.
• Share market feedback to support business development strategies.

Skills

Business development

Lead generation

Outbound calls

Telesales

Relationship building

Job description

Business Development Coordinator (Part-Time) – Willing Care Recruitment

£13 per hour | Monday to Friday | 10:00am–3:00pm (25 hours per week) | Reading (Office-Based)

If you're confident picking up the phone, enjoy speaking with new people, and don't mind a bit of persistence, this could be the perfect opportunity.

We're looking for a Business Development Coordinator to support our Business Development Executive by introducing Willing Care Recruitment to new businesses, identifying opportunities, and booking meetings. You'll be the first point of contact for potential clients, helping us build relationships and open doors across the healthcare, social care, and early years sectors.

Why This Role Is Worth Considering

Willing Care Recruitment is a growing recruitment agency specialising in healthcare, social care, and early years. We pride ourselves on building genuine relationships, delivering an honest service and supporting our clients with high‑quality recruitment solutions.

This is an opportunity to become part of a driven and ambitious team where your work will have an impact. Working closely with our Business Development Executive, you'll help create new opportunities, build lasting client relationships, and play an important part in the company's future growth.

What We're Looking For

• Previous experience in business development, lead generation, telesales, outbound sales, or a similar client‑facing role is essential.


• Confident making high volumes of outbound calls and speaking with senior decision‑makers.


• Excellent communication and relationship‑building skills.


• A proactive, resilient, and self‑motivated approach.


• Comfortable working towards individual targets and KPIs.


• Strong organisational skills with excellent attention to detail.


• Experience using a CRM system would be advantageous.


• Previous experience within recruitment or professional services would be beneficial but is not essential.

What You'll Do

• Make proactive outbound cold calls to prospective clients across healthcare, social care, and early years.


• Research organisations and identify key decision‑makers.


• Introduce Willing Care Recruitment and the services we offer.


• Generate qualified leads and book meetings for the Business Development Executive.


• Build rapport with prospective clients and develop long‑term relationships.


• Follow up with businesses to nurture opportunities and keep conversations moving.


• Maintain accurate records of all activity within our CRM system.


• Support pipeline management by keeping client information organised and up to date.


• Work towards daily, weekly, and monthly activity and lead generation targets.


• Share market feedback and insights to support ongoing business development strategies.

What Happens After You Apply

We review applications as they come in. If your experience looks like a good fit, we'll arrange an initial telephone conversation before inviting successful candidates to meet the team at our Reading office.

Expected Salary (this is not sent to the employer)

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