Burberry Senior Communications Manager, EMEIA

BoF Careers; Greater London; On-site; GBP 70,000 - 100,000; Full time

Job summary

Burberry is seeking a Senior Communications Manager to shape and lead earned media strategy across EMEIA from London. You will guide the regional team and agency partners, bringing brand moments to life with cultural relevance and creative precision.

You will strengthen Burberry's visibility across markets, building relationships with media and internal teams. This role blends strategic thinking with leadership in an iconic British luxury brand.

Qualifications

• Substantial experience delivering fashion or luxury communications, including regional strategy/markets.
• Strong knowledge of the EMEIA media landscape and relationships with press/stylist communities.
• Experience guiding internal teams and international agencies with accountability.
• Record of developing strategic communications campaigns and measuring impact.
• Excellent written and verbal communication with luxury brand-building understanding.
• English fluency; French/Italian/Arabic welcomed but not essential.

Responsibilities

• Shape and deliver the EMEIA communications strategy across campaigns, launches, events and talent moments.
• Lead the London-based regional communications team with clear priorities and collaboration.
• Guide agency partners in Paris, Milan and Dubai for consistent messaging and delivery.
• Lead editorial collaborations, media partnerships and events from strategy to evaluation.
• Build relationships with editors, stylists and media partners; adapt materials regionally.
• Oversee press office operations and translate media insights into actions.

Skills

Fashion/Luxury comms

EMEIA media landscape

Team leadership

Agency management

Strategic campaigns

English fluency

Job description

Introduction

At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.

Introduction

At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today. We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.

Job Purpose

We are hiring a Senior Communications Manager to shape and lead Burberry's earned media strategy across EMEIA. Based in London, you will guide our regional communications team and agency partners, bringing global brand moments to life with cultural relevance and creative precision. You will strengthen Burberry's visibility and influence across key markets while building meaningful relationships with media, partners and internal teams. This is an opportunity to combine strategic thinking, creative judgement and operational leadership within an iconic British luxury brand.

Responsibilities

• Shape and deliver the EMEIA communications strategy across campaigns, product launches, events, talent moments and special projects.
• Lead and develop the London-based regional communications team, creating clear priorities and an inclusive, collaborative working environment.
• Guide agency partners across Paris, Milan and Dubai, ensuring consistent messaging, effective planning and strong delivery across markets.
• Lead regional editorial collaborations, media partnerships and events from strategy and negotiation through to execution and evaluation.
• Build trusted relationships with editors, stylists and media partners while adapting global communications materials for regional audiences.
• Oversee press office operations and assess communications performance, turning media insights into clear actions that support brand and commercial priorities.

Personal Profile

• Substantial experience delivering fashion or luxury communications, including responsibility for regional strategy, teams or markets.
• Strong knowledge of the EMEIA media landscape and established relationships with relevant press and stylist communities.
• Experience guiding internal teams and international agency partners with clarity, care and accountability.
• A record of developing strategic communications campaigns and evaluating their impact through meaningful measures.
• Excellent written and verbal communication skills, with sound creative judgement and an understanding of luxury brand-building.
• Professional fluency in English, with French, Italian or Arabic language capability welcomed but not essential.

Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.