Brand & Sponsorship Senior Executive

AXA UK; Bristol; Hybrid; GBP 45,000; Full time

Job summary

A leading insurance provider based in Bristol is seeking a Brand and Sponsorship Coordinator to manage brand governance and support sponsorship activations with Liverpool FC. You'll engage with various stakeholders and contribute to brand strategy while working in a flexible hybrid model. Competitive salary and numerous benefits offered.

Benefits

Competitive annual salary up to £45,000

Contributory pension scheme

25 days annual leave plus Bank Holidays

Private medical cover

Wellbeing services & resources

Qualifications

• Experience of brand management and approvals.
• Demonstrable experience of working on sponsorship creation.
• Outstanding organisation skills.

Responsibilities

• Manage all brand standards and guidelines.
• Own a network of Brand Ambassadors across AXA UK & Ireland.
• Support distribution of Liverpool FC sponsorship rights.

Skills

Brand management

Stakeholder management

Sponsorship creation

Organisational skills

Strategic thinking

Job description

Overview

Join our dynamic Brand and Sponsorship team and help bring big ideas to life. If you’ve got hands-on experience in brand identity management and sponsorship coordination, we’d love to hear from you. This role is in a fast-moving team where good ideas can come from anywhere, so you’ll have real scope to influence the bigger picture and there’s plenty of opportunity to grow your career. You’ll own brand governance and support sponsorship activations; from rights management for Liverpool FC – including hospitality and ticketing – to social content creation, player shoots and attending sponsored matches, working across areas to help deliver campaigns.

AXA isn’t the stereotype of boring insurance—we’re a vibrant, practical, forward-thinking place where marketers can move fast, learn, and shape the business. You’ll need to be bold, organised and confident juggling multiple projects, with eyes on both strategy and the small stuff.

At AXA we work smart, empowering our people to balance their time between home and the office in a way that works best for them, their team and our customers. You’ll work at least two days a week (40%) away from home, moving to three days a week (60%) in the future. Away from home means either attendance at our London or Bristol offices, visiting agencies, attending production shoots or meeting with Liverpool at the AXA Training Centre. We’re also happy to consider flexible working arrangements, which you can discuss with Talent Acquisition.

What you’ll be doing

• Manage all brand standards and guidelines. Ensure they’re followed by managing brand engagement and approval processes.
• Own a network of Brand Ambassadors across AXA UK & Ireland and work with them to plan brand implementation and brand updates.
• Support the distribution of our Liverpool FC sponsorship rights in a transparent and objective way.
• Manage ticketing, hospitality, pitch day events, mass participation events, mascot experiences, merchandise and adverts for our sponsorships.
• Create internal engagement in our sponsorships by working closely with Internal Communication teams to coordinate internal articles and competitions.
• Build internal brand engagement with AXA employees. Support training and bring our brand to life in our offices and online.
• Maintain trusted relationships with key stakeholders across AXA UK&I and AXA Group.
• Engage with roster agencies. Support periodic agency performance appraisals.
• Due to the number of applications we expect to receive for this role, we reserve the right to close this advert earlier than the listed closing date to ensure we’re able to effectively manage interest. If you’re interested in joining us at AXA, please apply.

What you’ll bring

• Experience of brand management and approvals.
• Demonstrable experience of working on sponsorship creation, preferably sports related.
• Brilliant stakeholder management, including with external agencies and suppliers.
• Knowledge of brand and advertising guidelines, standards and other compliance policies.
• Awareness of the financial services industry and a demonstrable interest in its output, preferably in the specific area of brand and sponsorship management.
• Outstanding organisation skills.
• Strategic thinking.
• Ability to collaborate across a complex matrix corporate environment.
• As a precondition of employment for this role, you must be eligible and authorised to work in the United Kingdom.

What we offer

At AXA UK, we’re appreciative of the people who work for us and our rewards package is reviewed regularly to reflect that. You can expect to receive:

• Competitive annual salary of up to £45,000 dependent on experience
• Annual company & performance-based bonus
• Contributory pension scheme (up to 12% employer contributions)
• Life Assurance (up to 10 x annual salary)
• Private medical cover
• 25 days annual leave plus Bank Holidays
• Opportunity to buy up to 5 extra days leave or sell up to 5 days leave
• Wellbeing services & resources
• AXA employee discounts

To apply, click on the 'apply for this job' button, you’ll then need to log in or create a profile to submit your CV. We’re proud to be an Equal Opportunities Employer and don’t discriminate against employees or potential employees based on protected characteristics. If you have a long-term condition or disability and require adjustments during the application or interview process, we’re proud to offer access to the AXA Accessibility Concierge. For support, please email [e-mail].

#LI-Hybrid

Who we are

AXA UK Support Functions power AXA’s three customer-facing business units, providing the infrastructure, support and expertise to ensure our customers can always count on us. Whether you’ve got heaps of experience and qualifications behind you, or you’re just starting out, we’ll give you the support and opportunities to help you grow and develop with confidence.