Brand Proposition Senior Executive

BSI; Chiswick; Hybrid; GBP 40,000 - 70,000; Full time

Job summary

An established industry player is seeking a Brand Proposition Senior Executive to enhance brand presence and engagement. This dynamic role involves crafting compelling content and creative campaigns across various platforms, including social media and paid media. The successful candidate will lead brand initiatives focused on Health, Safety, and Wellbeing, ensuring alignment with strategic goals. With a focus on storytelling and strategy, this position offers a unique opportunity to make a significant impact in a collaborative and innovative environment. Join a team that values excellence and fosters growth while contributing to meaningful brand connections.

Benefits

Flexible Working Hours

Health Insurance

Life Insurance

Pension Plan

Car Allowance

Paid Maternity Leave

Paid Paternity Leave

Paid Sick Leave

Learning and Development Opportunities

27 Days Annual Leave

Qualifications

• Proven experience in social and digital marketing, particularly LinkedIn and YouTube.
• Strong content creation skills, including writing for social and developing video/storyboard concepts.

Responsibilities

• Deliver brand awareness campaigns for Health, Safety & Wellbeing (HSW).
• Manage social media content and website updates.

Skills

Social Media Marketing

Content Creation

Digital Marketing

Google Analytics

Communication Skills

Organizational Skills

Job description

Great that you're thinking about a career with BSI!

Job Title: Brand Proposition Senior Executive

Location : Milton Keynes, UK

About the role

As the Brand Proposition Senior Executive, you will play a vital role in elevating BSI’s brand presence—enhancing our reach, recognition, and engagement across key audiences including clients, prospects, and stakeholders. Working across social media, paid media, and our website, you’ll bring our brand to life through compelling content and creative campaigns.

This role also leads on the Health, Safety and Wellbeing (HSW) brand proposition, ensuring content is aligned with divisional, market, and sector priorities. You’ll play a central part in delivering the annual HSW strategic brand campaign—amplifying the 2025 campaign and shaping the direction for 2026.

This is a high-impact, hands-on role for someone who thrives on storytelling, strategy, and building a meaningful brand connection with our audiences.

Responsibilities :

• Deliver brand awareness campaigns for Health, Safety & Wellbeing (HSW), in partnership with Group PR

• Support content and campaign delivery across HSW, Sustainability, and Digital Trust themes

• Manage social media content (organic and paid), website updates, and external partnerships

• Ensure brand consistency across tone of voice, visuals, and messaging

• Collaborate with internal teams and agencies to align and amplify campaigns

• Track and report on campaign performance and engagement metrics

To be successful in the role, you will have:

• Proven experience in social and digital marketing, particularly LinkedIn and YouTube

• Strong content creation skills, including writing for social and developing video/storyboard concepts

• Background in agency or fast-paced marketing environments

• Experience managing relationships with social media agencies

• Excellent communication and writing skills, with the ability to simplify complex topics

• Working knowledge of Google Analytics and campaign performance measurement

• A collaborative and proactive mindset with strong organisational skills

BSI offers a competitive total reward package, an independent and varied job in an international environment, flexible working hours, ongoing training and development with the inclusion of 27-days annual leave, paid sick leave, bank holidays, health insurance, life insurance, pension plan with company contribution, car allowance (dependent on role), income protection, paid maternity leave, paid paternity leave, paid parental leave, adoption leave, compassionate leave, paid bereavement leave, learning and development opportunities, and a wide range of flexible benefits that you can tailor to suit your lifestyle.

Do you believe the world deservesexcellence?

We are proud to be the business improvement company for other organisations to become more sustainable and resilient and finally to inspire trust in their products, systems, services, and the world we live in.

Headquartered in London, BSI is the world's first national standards organization with more than 100 years of experience. We are a global partner for 86,000 companies and organizations in over 193 countries, offering development, auditing, certification, and training services, including innovative software solutions and cyber security expertise for all industries: from aerospace and automotive to food, construction, energy, healthcare, IT and trade sectors. Incorporated by Royal Charter, we’re truly impartial, and home to the ultimate mark of trust, the Kitemark.

Through our unique combination of consulting, training, assurance and regulatory services we bring solid and broad knowledge to every company.

If you want to contribute to this inspiring challenge, bring your open and enthusiastic mindset to our dynamic team, apply now and become part of the BSI family!

D&I Policy

BSI is committed to ensuring the diversity of our workforce reflects that of our clients and the communities in which we operate. Our goal is to create a sense of belonging for all employees by providing opportunities to develop, grow, andengage with our global organization all while having fun doing great work.BSI is a community where everyone can thrive.

If you require any reasonable accommodations to be made on account of a disability or impairment throughout out our recruiting process, please inform your Talent Acquisition Partner.

#LI-MM2 #LI-HYBRID

Our Excellence Behaviours: Client-centric, Agile, Collaborative. These three behaviours represent how we do things at BSI. They help us ensure that BSI is a great place to work and a highly successful business.

BSI is conducting face-to-face interviews where appropriate and possible. If you are invited to a face-to-face interview but feel more comfortable with conducting the interview virtually, please speak to a member of our recruitment team.