Brand Planner / Strategist

TN United Kingdom; Manchester; On-site; GBP 30,000 - 60,000; Full time

Job summary

An innovative communications agency is looking for a Planner to drive impactful healthcare strategies. This role involves collaborating with diverse teams to develop and implement project strategies that resonate with clients and improve lives. You will leverage your strategic expertise to conduct thorough research, manage insights, and build strong relationships across disciplines. Join a supportive environment that promotes growth and offers numerous benefits, including hybrid working arrangements and extensive learning opportunities. If you are passionate about making a difference in healthcare communications, this is the perfect opportunity for you.

Benefits

Hybrid working arrangements

28 days holiday plus Bank Holidays

Options to buy, carry, or sell holidays

Early Friday finish

Enhanced family leave

Extensive learning and development support

Sabbatical opportunities

Interest-free season ticket loans

Cycle to work scheme

Wellbeing programs

Qualifications

• Experience in strategic planning and project management.
• Strong analytical skills for research and insights.

Responsibilities

• Lead strategic activities and manage research insights.
• Build relationships with clients and collaborate across teams.

Skills

Strategic Planning

Research Analysis

Client Relationship Management

Creative Collaboration

Education

Bachelor's Degree in Marketing or Related Field

Tools

Research Tools

Job description

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What if your expertise could help someone, somewhere, to live a better life?

Helping children living with juvenile idiopathic arthritis to communicate their pain, giving people with psoriasis their confidence back, shocking 2.3 million HCPs into taking action against second heart attacks, and proving to the world that eczema isn’t just a skin condition.

Havas Lynx Group is a creative communications agency dedicated to improving healthcare communications worldwide. We are committed to bringing about meaningful change—change driven by experience, innovation, and proven delivery. We collaborate with healthcare professionals, patients, carers, and pharmaceutical brands to tackle the complex challenges of modern healthcare. Our work combines strategic insight, scientific understanding, creativity, and digital innovation to deliver impactful healthcare campaigns and solutions that truly improve lives.

Every achievement we make—saving lives, generating revenue, influencing policy, winning awards—is thanks to our dedicated team.

Our role

The Planner will apply strategic expertise and curiosity to shape, inform, and support project strategies. You will own your projects, demonstrating industry knowledge and understanding of the brand. Building strong relationships with clients and colleagues, you will collaborate across disciplines to contribute to project briefs, develop and implement overarching strategies, and support senior team members in mentoring junior staff.

What you can expect to be doing:

• Ensuring a thorough understanding of the brand, product, and project strategy, with appropriate research aligned to campaign goals.
• Leading strategic activities alongside the Senior Planner and/or Head of Strategy, ensuring outputs meet client expectations.
• Managing research and insights for your projects, including competitor analysis to identify strengths and weaknesses, and making informed strategic recommendations.
• Building collaborative relationships with Account Handlers and Creatives to maximize campaign potential.
• Interpreting insights from Planning or Research Executives to shape strategies, presenting ideas with clear rationale.
• Utilizing and expanding your strategic toolkit, including various research tools, to support research activities.
• Ensuring strategy adherence throughout all project stages.
• Adapting to work across digital projects, research initiatives, brand development, and workshops depending on project needs.

What you can expect from us

A supportive environment that fosters learning, growth, and impactful work. We invest heavily in #LYNXLife and #LXAcademy programs to reward effort, reduce stress, and promote a positive workplace culture. Our goal is to build internal capabilities and attract top talent to fulfill our mission.

You will also enjoy numerous benefits, including:

• Hybrid working arrangements
• Starting holiday allowance of 28 days plus Bank Holidays, increasing with service
• Options to buy, carry, or sell holidays
• Early Friday finish throughout the year
• Seasonal working hours
• Enhanced family leave, pay, and return-to-work schemes
• Extensive learning and development support
• Sabbatical opportunities
• Interest-free season ticket loans
• Cycle to work scheme
• Life insurance (4x salary)
• Company pension scheme
• Fully paid company events
• Wellbeing programs including sports clubs, gym discounts, free onsite flu shots, Wellness Wednesdays, and more
• Access to a 24/7 confidential Employee Assistance Program