Brand Marketing Manager

Danielle Ward Recruitment; Manchester; Hybrid; GBP 30,000 - 50,000; Full time

Job summary

An innovative brand in loungewear and leisurewear is seeking a Brand Marketing Manager to join their growing team. This hybrid role offers the chance to drive creative marketing strategies and utilize analytics to enhance engagement. You'll be responsible for developing comprehensive marketing plans across various channels, including PPC and social media, while managing logistics for photoshoots and collaborating with external agencies. If you're a highly organized individual with a passion for marketing and a knack for detail, this is the perfect opportunity to make a significant impact in a dynamic environment.

Qualifications

• Comprehensive marketing experience with motivation to work independently.
• Highly organized with excellent attention to detail.

Responsibilities

• Utilize analytics to inform strategy development and drive marketing ideas.
• Develop paid marketing strategies across all channels.

Skills

Marketing Experience

Analytical Skills

Creativity

Attention to Detail

Organizational Skills

Job description

Our client is a loungewear, sportswear, and leisurewear brand experiencing significant growth and has created a new position for a Brand Marketing Manager.

Brand Marketing Manager Responsibilities

1. Utilise analytics to inform strategy development, analysing content that performed well and was highly engaging.
2. Drive and implement creative marketing ideas.
3. Develop paid marketing strategies across all channels, including PPC, social media, emails, web content, and SEO.
4. Organise photoshoots and manage logistics.
5. Formulate strategies to achieve social media targets.
6. Create and execute a marketing calendar.
7. Liaise with external marketing agencies.
8. Maintain accurate records of spend and budgets.
9. Conduct competitor research.

Skills and Experience Required

• Comprehensive marketing experience with the ability and motivation to work independently and liaise with Directors.
• Highly organised with excellent attention to detail.

Additional Information

This is a hybrid role, working in the office Monday to Thursday from 8:30 am to 4:00 pm, and remotely on Fridays with a 3:00 pm finish.

If this role isn't the right fit, consider sending us your CV for other opportunities.