Brand Manager - THG Nutrition (Myprotein)

THG; Greater Manchester; On-site; GBP 30,000 - 60,000; Full time

Job description

About THG

We're a fast-moving, global technology group that specialises in taking brands direct to consumers. We're home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.

We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

Job Title: Brand Manager

Reporting to: Head of Brand

Company: THG Nutrition

Location: THG HQ (WA15 0AF) Fully Office based

About THG Nutrition & Wellness: THG Nutrition & Wellness is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins and MP Activewear.

We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and empower those who want more. We break conventions, we're a force for good, and we keep it real. These are the values that drive us through every day.

Why be a Brand Manager at THG?

At THG, you'll have the opportunity to shape and execute high-impact strategies for some of the world's leading nutrition and wellness brands. You'll work in a fast-paced environment where your creativity, leadership, and data-driven insights will directly influence global growth. With our in-house capabilities spanning technology, content creation, marketing, manufacturing, and logistics, you'll gain exposure to the entire brand and product lifecycle while collaborating with cross-functional teams. This role offers significant scope for career progression, with access to bespoke training, mentorship programmes, and the chance to make a real impact in a rapidly evolving global industry.

As Brand Manager, you'll:

1. Execute brand strategies and plans across both online and offline channels, collaborating with cross-functional teams to drive growth.
2. Manage end-to-end brand marketing campaigns (brief to execution), ensuring projects are delivered on time, on budget, and aligned with brand objectives.
3. Build brand equity by leading integrated global campaigns, championing brand vision, and reporting on performance against KPIs.
4. Develop and deliver new product (NPD) and existing product (EPD) projects, ensuring timely completion and budget adherence.
5. Identify new channels, partnerships, and innovative ideas for campaign activations and sustainability initiatives.
6. Collaborate closely with internal and external stakeholders (including the CEO) to uphold brand standards, drive commercial results, and maintain stakeholder satisfaction.

What skills and experience do I need for this role?

1. Experience: 4+ years in brand management, ideally in nutrition or wellness.
2. Project Management: Proven ability to lead cross-functional teams and manage complex campaigns.
3. Marketing Channels: Familiarity with both online and offline marketing strategies and tactics.
4. Creativity: Experience developing innovative campaigns that resonate with diverse audiences.
5. Data-Driven: Strong analytical skills to measure and report on campaign performance.
6. Collaborative: Ability to partner effectively with internal teams and external agencies or influencers.
7. Leadership: Capable of managing multiple projects simultaneously and supporting the development of team members.
8. Communication: Excellent presentation skills to engage and influence senior stakeholders.

What's in it for me?

Career Development

1. Access bespoke development programmes designed by our in-house L&D team.
2. Develop your expertise through our upskilling programme, delivered in partnership with an industry-leading training provider.

Enhanced Leave

1. 25 days annual leave plus bank holidays.
2. Enjoy your birthday off on us!
3. Enhanced maternity and paternity pay, depending on length of service.
4. Up to 10 days compassionate leave.
5. Buy back up to 3 days each year.
6. Unlock 2 days volunteer leave after 12 months.

Wellbeing Support

1. Access face-to-face and virtual appointments with our in-house GP.
2. Access our in-house CBT therapist.
3. Access our 24/7 Employee Assistance Programme (EAP) provided by Bupa.
4. State-of-the-art on-site gym.
5. Access to our on-site physio.

Other Perks

1. Save up to 12% on personal tech via our salary sacrifice scheme.
2. Subsidised bus pass from Manchester City Centre to our ICON office.
3. Up to 50% staff discount on THG brands.
4. On-site staff shop.
5. Access to on-site barber.
6. Refer a friend and get up to £1000 when they pass their probation.
7. Anniversary gifts for 5 and 10 years of service.

We are an equal opportunities employer. We're committed to creating a diverse and inclusive workplace that allows everyone to thrive, and strongly encourage candidates from all backgrounds and identities to apply.

Please email [e-mail] if you require any additional support or need to make any adjustments to our recruitment process. You don't need to disclose your disability or condition; just let us know what support you need. If you're not sure, we can work with you to explore the options.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.