Brand Manager - Paediatric Dermatology

Sanofi-aventis Groupe; Reading; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading biopharma company in Reading seeks a Brand Manager to enhance brand performance in a dynamic Dermatology marketing team. The ideal candidate will have relevant marketing experience in pharmaceuticals and strong leadership skills, ensuring effective campaign delivery aligned with strategic objectives. This role offers a supportive environment focused on career growth and a comprehensive rewards package.

Benefits

Health and wellbeing benefits

Promotional opportunities

Supportive team environment

Qualifications

• Relevant product/brand marketing experience in the pharmaceutical industry.
• Sales/marketing/commercial/market research background.
• Strong strategic marketing, analytical, and planning skills.

Responsibilities

• Develop the strategic brand plan and pediatrics operational plan.
• Prepare new campaigns and projects through brand planning process.
• Lead delivery of major events including congress and Sanofi-owned events.
• Ensure materials align with global guidelines and team involvement.
• Drive a scientific, insight-led approach to plans.

Skills

Strategic marketing

Analytical skills

Leadership

Brand marketing experience

Understanding of ABPI and IPHA

Job description

Are you ready to start your journey in a fast-paced, dynamic, collaborative Dermatology marketing team? Your skills could be key to ensuring infants, children, and adolescents with Atopic Dermatitis have access to specialist dermatology services. As a Brand Manager, you will be driving brand performance through developing the operational plan and leading and delivering key projects.

This is a key role, leading the cross-functional brand team in development and delivery of pediatrics plans. Sanofi is looking for a strong marketer and leader, demonstrating a good understanding of the therapy area to identify and deliver on strategic opportunities.

Responsibilities:

• Contributing to the development of the strategic brand plan and developing the pediatrics operational plan.
• Preparing new campaigns, projects, and activities identified through brand planning process and operational plan.
• Delivery of major events including congress and Sanofi-owned events.
• Takes a build, test, and learn approach to campaign development and delivery using lead and lag KPIs to continuously improve.
• Rolls out projects and activities to the field team group through strong leadership and communication skills to ensure adoption and implementation. Inspires belief in the campaign.
• Ensuring materials and tactics are aligned with global guidelines and developed with cross-functional team involvement and buy-in, to deliver at the right cost with the right supplier.
• Driving scientific, NHS, and insight-led approach to plans and activities, putting customer and patient needs at the center.

About You:

• Relevant product/brand marketing experience in the pharmaceutical industry, producing compliant promotional materials and working with regulatory teams to ensure compliance.
• Able to work within a highly scrutinized and challenged (global/UKIE) team to meet demands of the Franchise.
• Sales/marketing/commercial/market research background working on diverse brand mix, product launch, experienced within dermatology or in-depth knowledge of dermatology in UKIE.
• Understanding of ABPI and IPHA codes of practice and its application in a business environment.
• Strong strategic marketing, analytical, and planning skills.
• Leadership of multi-disciplinary teams to effectively implement strategy.

We are proud to be a Disability Confident Employer, committed to offering interviews to candidates who request consideration under the Scheme and meet the minimum requirements for this role. If you have a disability and require adjustments for the interview process, please email us at [e-mail].

We're an R&D-driven, AI-powered biopharma company committed to improving people's lives and delivering compelling growth. Our deep understanding of the immune system - and innovative pipeline - enables us to invent medicines and vaccines that treat and protect millions of people around the world.

What We Offer:

• Bring the miracles of science to life alongside a supportive, future-focused team.
• Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally.
• Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
• Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention, and wellness programs.

Visas for those who do not already have the right to work in the UK will be considered on a case-by-case basis according to business needs and resources.