Brand Manager Oncology

Ipsen; London; On-site; GBP 50,000 - 70,000; Full time

Job summary

Ipsen, une entreprise biopharmaceutique mondiale, recherche un Brand Manager pour son portefeuille oncologique. Ce rôle clé implique la co-développement de stratégies de marque, la gestion des budgets et la collaboration avec des équipes multidisciplinaires pour optimiser les performances sur le marché. Le candidat idéal possédera une formation en sciences de la vie, une expérience en marketing pharmaceutique, et d'excellentes compétences en communication et gestion de projet.

Qualifications

• Minimum 1 an d'expérience en marketing pharmaceutique, de préférence en oncologie.
• Compréhension solide de l'environnement de santé britannique et du marché pharmaceutique.
• Familiarité avec le Code de pratique de l'ABPI.

Responsibilities

• Co-développer et mettre en œuvre des stratégies de marque et des plans opérationnels pour des produits oncologiques.
• Gérer les équipes inter-fonctionnelles de la marque et assurer l'alignement entre les unités commerciales.
• Surveiller la performance de la marque et les dynamiques du marché.

Skills

Communication

Analytical

Project Management

Education

Degree in Life Sciences or related field

Job description

Title:
Brand Manager Oncology

Company:
Ipsen Ltd

About Ipsen:

Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation.

Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company's success. Join us on our journey towards sustainable growth, creating real impact on patients and society!

For more information, visit us at https://www.ipsen.com/ and follow our latest news on LinkedIn and Instagram.

Job Description:

The Brand Manager will play a pivotal role in the development and execution of brand strategies to drive growth, market share, and profitability across Ipsen's oncology portfolio.

This role requires close collaboration with cross-functional teams including Medical, Market Access, Sales, and Regulatory Affairs to ensure alignment and excellence in execution.

Key Responsibilities

• Co-develop and implement brand strategies and operational plans for oncology products.
• Lead cross-functional brand teams and ensure alignment across business units.
• Monitor brand performance and market dynamics to inform strategic decisions.
• Ensure compliance with internal policies and external regulatory requirements.
• Collaborate with field teams to adapt global campaigns to the UK market.
• Engage with key stakeholders including HCPs, payers, and opinion leaders to support brand objectives.
• Manage budgets effectively and ensure optimal resource allocation.

Candidate Profile

• Degree in Life Sciences or a related field (CIM or ABPI qualification preferred).
• 1+ year of the pharmaceutical marketing experience in specialty medicines (oncology experience preferred).
• Strong understanding of the UK healthcare environment and pharmaceutical market.
• Proven ability to lead cross-functional teams and manage complex projects.
• Excellent communication, analytical, and project management skills.
• Familiarity with the ABPI Code of Practice.

IPSEN is committed to equality of opportunity for all staff and applications, individuals are encouraged to apply regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.