Brand Manager

Burton Recruitment Limited

Manchester

On-site

GBP 35,000 - 55,000

Full time

14 days+

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Benefits offered by this job

Unmatched autonomy in campaign management

Direct revenue impact

Clear career progression to Brand Manager

Dynamic and agile company culture

Job summary

Burton Recruitment Limited seeks a Senior Marketing Executive to lead brand marketing strategies across multiple B2B sectors. This pivotal role offers autonomy, with measurable impacts on revenue and brand growth. Ideal candidates will possess over 5 years in generating leads and managing campaigns, aiming for a swift promotion within 12 months. A full-time, office-based position in Salford, Manchester awaits.

Qualifications

5+ years' experience in B2B lead generation and campaign management.
Demonstrable success creating and managing marketing funnels.
Proven ability to manage multiple brand campaigns.

Responsibilities

Develop and execute lead-generation campaigns across B2B brands.
Own marketing budgets and optimise ROI.
Work with Sales Directors to deliver quality leads.

Skills

Lead generation

Campaign management

Brand strategy

Data analytics

Job description

Burton Recruitment Limited provided pay range

This range is provided by Burton Recruitment Limited. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Ready to drive your own brand marketing strategy across multiple B2B sectors without the burden of team management? Looking to make a measurable impact on revenue, brand awareness, and lead generation? This could be your defining career move.

We're offering an exceptional opportunity for a commercially-minded Senior Marketing Executive to take complete ownership of lead generation and brand marketing across several successful B2B brands within a thriving group. You'll collaborate directly with Managing Directors and Sales Directors to deliver performance-driven results—campaign by campaign, sector by sector.

What sets this role apart?

This isn't your typical internal communications or content-heavy position. It's a comprehensive 360° marketing role where you'll lead both strategy and execution—from paid media and targeted sector campaigns to events and sophisticated digital funnels. Whilst you'll work alongside talented in-house specialists in digital, design, and web development, the results will be entirely yours to own.

Simply put: you'll function as a Brand Manager in all but title—and you'll be positioned to secure that promotion within 12 months.

Your Mission

As the driving force behind B2B marketing performance, you will:

Develop and execute lead-generation campaigns across diverse B2B brands
Own marketing budgets and optimise ROI across email, paid media, social, and events
Work directly with Sales Directors to support revenue targets through quality lead delivery
Build nurturing strategies that effectively guide prospects through conversion funnels
Leverage data and analytics dashboards to measure impact and continuously refine campaigns
Partner with in-house digital and creative specialists to bring campaigns to market
Shape brand strategy, messaging, and positioning across key vertical markets

What You'll Need

5+ years' experience in B2B lead generation and campaign management
Demonstrable success creating and managing marketing funnels that convert prospects to customers
Proven ability to manage multiple brand campaigns and sector strategies simultaneously
Strong track record of collaborating with Sales teams to align pipeline performance
Sharp commercial instincts and bias for action—this role focuses on managing outcomes, not people
Experience within service-led B2B industries (non-stock holding sectors preferred)

Why This Opportunity?

Unmatched Autonomy – You'll be trusted to lead campaigns across the complete marketing spectrum
Direct Revenue Impact – Your efforts drive genuine business growth, not vanity metrics
Accelerated Career Progression – Clear pathway to Brand Manager within 12 months
Dynamic Growth Environment – Join a founder-led group that's expanded consistently over 18 years, with exciting acquisitions on the horizon
Agile Culture – Benefit from rapid decision-making and entrepreneurial flexibility whilst working with established, profitable brands

Location & Commitment

Full-time, office-based position in Salford, Manchester. You'll report directly to the Head of Marketing within a collaborative, high-performance environment.

Ready to take ownership of your marketing career and drive genuine business impact? Apply now to secure this exceptional opportunity.

Seniority level

Seniority level
Mid-Senior level

Employment type

Employment type
Full-time

Job function

Job function
Marketing
Industries
Facilities Services

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