Brand Manager

Vitabiotics; Greater London; On-site; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Private medical insurance

Birthday day off

24 days annual leave + bank holidays

Staff discount 50% on Vitabiotics

Job summary

Vitabiotics, a leading UK vitamin company, is seeking a Brand Manager in hybrid London. You will drive a portfolio of popular brands, shape UK marketing strategies, and collaborate with sales, regulatory, and creative teams.

The role requires strong consumer brand experience, a passion for healthcare/nutrition, and the ability to manage multiple campaigns in a fast-paced environment.

Qualifications

• Extensive brand management and marketing experience required.
• Ideally FMCG branded background and familiarity with healthcare/nutrition licenses.
• Experience with offline marketing channels is advantageous.

Responsibilities

• Brand management of a portfolio of brands.
• Support ATL and BTL UK marketing activities, including campaigns and partnerships.
• Engage internal teams and external stakeholders on brand plans.
• Develop launch plans and maintain compliant brand assets.

Skills

Brand management

Marketing experience

FMCG background

Attention to detail

Education

Bachelor's degree in Marketing or Business

Tools

Circana data

Job description

Hybrid - London, England, United Kingdom

Job title: Brand Manager

Location: North West London, NW2 7HF

Hours: Monday – Friday 9:00am – 6:00pm + 1 hour lunch break

Hybrid: 3 days in office, 2 days working from home.

Start date: August 2026

At Vitabiotics, you'll find a diverse bunch of talented folk who come from a wide range of backgrounds and possess an extensive array of experience. What brings us all together is a culture that thrives on innovation, mutual respect, team work and a sense of commitment. Vitabiotics is truly a great place to work!

Vitabiotics has pioneered advances in nutritional healthcare products for over 50 years and the range includes many of Britain’s leading supplement brands such as Perfectil, Pregnacare, Wellman, Wellwoman and Menopace.

As the UK’s No.1 vitamin company, exporting to over 100 countries, Vitabiotics is widely acknowledged as leaders in innovation and in 2018 became the first vitamin company to twice receive the Queen’s Award for Innovation, awarded for its ground breaking clinical research.

As part of our commitment to innovation and development, we are looking for a Brand Manager reporting to Brand Marketing Director to join our forward-thinking and growing team. Working in a focused marketing team you will have a strong understanding and passion for consumer brands and will have the opportunity to make your mark on the UK’s most popular vitamin brands.

Responsibilities will include…

Brand management of a portfolio of brands.

Supporting a wide range of ATL and BTL offline UK marketing activities, including high profile advertising (e.g. radio, print and outdoor), and celebrity brand ambassador campaigns (e.g. Tess Daly and Gabby Logan), to build brand awareness and drive sales performance for some of the UK’s leading supplement brands.

Managing and delivering key campaigns and brand partnerships: this could include 3rd party licenced products, celebrity brand ambassador and charity partnerships, offline BTL communications, sampling.

Engaging internal teams on brand plans and inputting into cross functional campaign requirements.

Managing contractual requirements, building relationships and act as key contact with external stakeholders.

Supporting brand requirements for new product development and defining launch plans.

Developing and maintaining brand assets and promotional materials to be up to date and compliant with industry regulation.

Assisting in the organisation of internal and external marketing events and preparing brand presentations for sales and export stakeholders.

Maintaining a record of expenditure ensuring brands and campaigns are managed within budget.

Ongoing brand performance monitoring (e.g.Circana data).

Extensive years of brand management and marketing experience.

Ideally have a FMCG branded background.

Experience or interest in the area of healthcare and nutrition and managing a licence brand.

Offline marketing experience.

Excellent attention to detail and good consumer and technical writing skills.

Ability to manage multiple projects and deadlines and comfortable working within a small team in a hands on, fast-paced environment.

Excellent organisation skills with the ability to be flexible and embrace change.

24 days annual leave plus bank holidays

Birthday day off.

Private medical insurance.

50% staff discount on all Vitabiotics products.

Vitabiotics Ltd. is a pioneering British vitamin company specializing in innovative nutritional healthcare, recognized for its leading brands and extensive global reach.

Wellness and Fitness Services Recreational Facilities Entertainment Providers

Location Hybrid - London, England, United Kingdom