Brand Manager

Valeo Foods UK; Crowmarsh Gifford; Hybrid; GBP 40,000 - 70,000; Full time

Job summary

Join a dynamic and innovative company as a Brand Manager for Rowse Honey, where you will lead the marketing efforts for this iconic brand. You will be responsible for the full marketing mix, from uncovering consumer insights to executing demand generation strategies. This role offers a unique opportunity to work in a flexible hybrid environment, collaborating with passionate teams to drive brand growth and sustainability initiatives. If you're ready to make an impact in a company that values creativity and tradition, this position is perfect for you.

Benefits

25 days holiday plus bank holidays

Matched pension scheme

Death in service

Cycle to work scheme

Canteen

Free parking

Retailer discount platform

Staff shop

Qualifications

• Proven experience in brand management with a focus on consumer insights.
• Ability to lead demand generation plans across various channels.

Responsibilities

• Own the full marketing mix for the Rowse brand, driving growth and innovation.
• Interact with key stakeholders including the board of directors.

Skills

Leadership

Analytical Thinking

Collaboration

Change Management

Job description

Company Description

At Valeo Foods UK, we're the creative force behind an array of beloved brands spanning indulgence, innovation, and tradition. From the iconic crunch of Kettle Crisps to the pure sweetness of Rowse Honey, and the rich heritage of Matthew Walker puddings, our portfolio reflects our commitment to quality and diversity.

But that's not all – our family of brands extends further, encompassing an exciting array of products and experiences. Whether it's the Wild West flavours of New World Foods, the nostalgic joy of Barratt sweets, or the timeless appeal of Metcalfe Popcorn, each brand carries its own unique story, flavour, and charm. Join us on a journey where passion meets flavour, crafting experiences that bring people together and delight taste buds.

Job Description

We are looking for a smart and driven Brand Manager to join our Rowse team.

As a brand manager on Rowse you will own the full marketing mix on an iconic brand: from discovering consumer insights, developing products, leading demand generation plans (advertising, PR, social, experiential etc.) and interacting with key stakeholders including the board of directors.

Rowse was created by Tony Rowse in 1938 from its passion for beekeeping. Fast forward to today, Rowse is the market leader in Honey and its thought leader. At Rowse we bring you 100% pure and natural honey while our Hives for Lives initiatives and sustainable commitments protect the bees, beekeepers and the wider environment.

This is an exciting time for Rowse with a dynamic innovation plan, a stepchanged investment in the brand and strong growth ambition.

This is a flexible hybrid role with 2/3 days per week in one of our sites in London, Oxfordshire (Wallingford), Yorkshire (York or Pontefract) or Norfolk (Norwich).

Qualifications

The competencies required are leadership, analytical thinking, creating/embracing change, collaboration, personal best mindset (always trying to get better) and positive impatience (enjoying speed).

Additional Information

What we offer you in return

• Competitive salary
• 25 days holiday, plus bank holidays
• Hybrid working
• Matched pension scheme
• Death in service
• Cycle to work scheme
• Canteen, free parking, retailer discount platform, staff shop
• And plenty more