Brand Lead

Chip UK; London; On-site; GBP 50,000 - 60,000; Full time

Job summary

Chip UK, a leading fintech brand, seeks a Brand Content Lead passionate about creating engaging content and driving brand campaigns. In this role, you will be pivotal in enhancing Chip’s voice across various platforms, influencing customer perception and trust. Join a team dedicated to building the wealth super app of the future and enjoy a vibrant work culture with excellent benefits.

Benefits

Discretionary Performance-Related Bi-Annual Bonus

Workplace pension scheme

Private medical insurance

Cycle to work scheme

Flexible working arrangements

28 days holiday plus bank holidays

Annual training budget

£30 monthly Chip Fitness Benefit

Company laptop

Qualifications

• Proven experience in creating highly engaging content across digital channels.
• Strong editing skills and ability to maintain brand voice.
• Ability to collaborate across different teams and manage brand expectations.

Responsibilities

• Deliver compelling content across multiple channels to enhance customer engagement.
• Manage and develop brand campaigns in collaboration with the Head of Brand.
• Oversee social media content and manage the Social Media Executive.

Skills

Content Creation

Editing

Collaboration

Communication

Brand Management

Customer-Centric Approach

Job description

Are you a passionate content creator, a meticulous editor, and a creative thinker ready to make a big impact on one of the UK’s fast-growing fintech brands?

Chip is looking for a talented Brand Content Lead to join our fast-paced and friendly Marketing team – and help us redefine personal finance through exceptional content.

We’re building the UK’s most personal digital wealth manager: one simple, personalised experience to manage, grow and protect your wealth.

Chip is one of the fastest-growing companies in the UK, with over 400k monthly active users and £6bn in assets. We recently won Best Personal Finance App at the British Bank Awards (for the second year running) and in January were awarded 6th place in The Sunday Times 100 Tech, which ranks Britain’s fastest-growing private technology companies.

We're on a mission to make our members' lives wealthy and challenge the status quo of finance. We believe no brand has truly nailed amazing content in finance, and you'll be instrumental in helping Chip change that.

This is a big role with a big responsibility. At the heart of our marketing team, you’ll be focused on delivering compelling, on-brand content across multiple channels, and contribute directly to shifting customer perception, building trust and driving engagement for Chip.

What you can expect to be doing:

• Be A Brand Champion: Act as an ambassador for Chip's brand internally and externally, ensuring consistency in voice and messaging across all communications.
• Show Content Creation & Editing Excellence: You'll be a killer writer and an excellent editor, responsible for crafting clear, concise and human copy across all brand touchpoints. This includes CRM (emails, push notifications, in-app messages), social media content, website copy, and in-app UX content. You'll ensure everything that leaves Chip HQ reflects our unique tone of voice.
• Drive Brand Campaigns: Work closely with the Head of Brand on ideation, development and execution of brand campaigns for 2025 and beyond. You'll help translate strategic company goals into engaging content that cuts through the noise.
• CRM Content Ownership: Collaborate closely with our CRM team to ensure our CRM engine delivers relevant, personal and on-brand communications that nurture users through their wealth journey. You'll play a key role in making these communications feel so well-tailored, it's almost like customers have a personal wealth manager.
• Social Media Management: Line manage and guide our Social Media Executive, providing editorial oversight and strategic input to elevate Chip's social presence.
• Create Content Strategy: Contribute to Chip's content strategy, helping to deliver amazing, digestible content that resonates with our audience.
• Collaboration Cross-Functionally: Build strong relationships across internal functions – from our Product team to Compliance – to ensure our content is not just seamless, but monitored and signed off correctly.

What we’re looking for:

• Content Powerhouse: You have proven experience in creating highly-engaging content across various digital channels. Your writing is compelling, and your editing skills are top-notch.
• Brand Enthusiast: You understand the importance of brand in shaping customer perception and driving trust. You're passionate about building a brand that feels personal and trustworthy.
• Collaborative Spirit: You thrive in a fast-paced environment and enjoy working closely with different teams, including CRM, Product and Compliance.
• Proactive & Resourceful: While strategic, you're not afraid to "get stuck in" and are eager to contribute hands-on.
• Metrics-Aware & Customer-Centric: You're passionate about understanding content performance, but equally focused on "how the customer feels" from the communication.
• A True Communicator: You embody Chip's tone of voice, speaking like a real person – no jargon, no fluff, just authentic, helpful communication.

Why Chip

• Be a core part of building the next big brand in finance.
• Opportunity to have a huge impact on our product while fast-tracking your knowledge, responsibility and skills in a high-growth fintech startup.
• Work in a passionate culture where everyone contributes to a product we feel proud of.

What we’re really looking for: ️

Someone with a genuine interest in Chip and is excited about being part of a fast-growing company and our mission to build the investment super app of the future.

Although we’re in the financial space, and under the scrutiny that comes with it, the current marketing team works well together, and even sometimes with a smile. We’re sure you’ve got the technical skills, otherwise, you would have stopped reading by now, so let us be clear on what will make us want to work with you.

We want a real person, with interests outside of work, to join our team. You could be a dancer, a gamer, a musician, a parent, a hockey fan, or even that one person that still writes Twilight fan-fiction. Doesn’t matter to us.

At the interview stages, we will be looking for empathy, eq, fun stories, and the ability to smile even when things are tough.

Working Hours

• Monday to Thursday: 9:00 AM – 6:00 PM
• Friday: 8:00 AM – 4:00 PM (Start your weekend early!)

Enjoy a structured yet balanced workweek, with an early Friday finish to kickstart your weekend!

PERKS

• £50,000 - £60,000 per annum
• Discretionary Performance-Related Bi-Annual Bonus of up to 10% (Cash) and 5% (Shares) based on your gross annual salary.
• Workplace pension scheme - We invest in your future with a workplace pension scheme, contributing 5% on earnings up to £50,000. Plan ahead with confidence while you grow your career!
• Private medical insurance (medical history disregarded)
• Employee Assistance Programme
• Cycle to work scheme
• Season ticket loan
• Free ChipX subscription for UK-based employees
• We are an equal-opportunity employer and value diversity
• Flexible working arrangements
• 28 days holiday plus bank holidays, plus the days between Christmas and New Year ️
• Annual training budget for courses, workshops, or conferences to help you advance your career.
• £30 per month Chip Fitness Benefit to suit your Mental/Physical Wellbeing
• Company laptop
• Opportunity to have a huge impact on our product while fast-tracking your knowledge, responsibility and skills in a high-growth fintech startup

Our Interview Process:

1. Video screen with someone from our Talent team
2. Video interview with the hiring manager and team
3. Brand take home challenge
4. Final in-person interview with CMO & Head of Brand

About Chip

Chip’s mission is to make your life wealthy

We're building the wealth super app of the future. An app to build your long-term wealth across savings andinvestments.

We use technology to break down barriers so users can invest like the ultra-wealthy, giving them one simple place to manage, grow and protect their wealth.

The Sunday Times listed Chip as the 6th fastest growing tech company in Britain… and we're not slowing down. Chip serves over 400,000 active customers and looks after over £6billion in assets. These customers trust us to build the most amazing product we can, so working at Chip comes with real purpose.

Chip is being built by a fast-growing team of designers, developers, customer service professionals, marketers, banking experts, and entrepreneurs. Our funding story though is a little different. Chip is one of the most crowd-funded businesses in Europe, having raised over £50m from 29,000 investors, over 9 years. Crowdfunding is in our DNA and only Brewdog has more investors than Chip.

Our vision

To be the most personal digital wealth manager in the UK

Who we are

Chip has a creative and diverse team of 180, from all different backgrounds and industries. We’re driven and passionate people, but no one takes themselves too seriously.

Don’t just take our word for it. We have a few awards under our belt, including Best Personal Finance App at the 2022, 2024 & 2025 British Bank Awards.

Our Values

Be ACCOUNTABLE

Everything you do matters, Care about the end result, Challenge the norm, Disagree, yet commit to making it happen once a decision has been made, Do the best job possible

Be BOLD

Share our Ambition and do your bit to achieve it, Innovate: challenge the norm, break the mould and make it happen, Set goals that truly align with our mission, Do your best for our customers

Be COLLABORATIVE

Work cross-functionally - we win as a team, Build strong relationships based on trust, Treat others fairly and respectfully, Hold others to account, Be supportive and inclusive, Have fun together

Equal Opportunities

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and home life. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.

Note to Agencies

Chip does not accept unsolicited CVs from recruiters or employment agencies in response to any of our live roles on our career page. Chip will not consider or agree to payment of any referral compensation or recruiter fee relating to these unsolicited CVs. Chip explicitly reserves the right to hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited CVs, including those submitted to hiring managers, are deemed to be the property of Chip.